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" Ignore everybody : "
Hugh MacLeod
Document Type
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BL
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Record Number
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694999
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Doc. No
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b517188
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Main Entry
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MacLeod, Hugh,1965-
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Title & Author
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Ignore everybody : : and 39 other keys to creativity /\ Hugh MacLeod
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Publication Statement
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New York :: Portfolio,, 2009
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Page. NO
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xiii, 159 p. :: ill. ;; 22 cm
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ISBN
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159184259X
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: 9781591842590
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Contents
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Ignore everybody -- The idea doesn't have to be big, it just has to be yours -- Put the hours in -- Good ideas have lonely childhoods -- If your business plan depends on you suddenly being "discovered" by some big shot, your plan will probably fail -- You are responsible for your own experience -- Everyone is born creative; everyone is given a box of crayons in kindergarten -- Keep your day job -- Companies that squelch creativity can no longer compete with companies that champion creativity -- Everybody has their own private Mount Everest they were put on this earth to climb -- The more talented somebody is, the less they need the props -- Don't try to stand out from the crowd; avoid crowds altogether -- If you accept the pain, it cannot hurt you -- Never compare your inside with somebody else's outside -- Dying young is overrated -- The most important thing a creative person can learn professionally is where to draw the red line that separates what you are willing to do, and what you are not -- The world is changing -- Merit can be bought, passion can't -- Avoid the watercooler gang -- Sing in your own voice -- The choice of media is irrelevant -- Selling out is harder than it looks -- Nobody cares; do it for yourself -- Worrying about "commercial vs. artistic" is a complete waste of time -- Don't worry about finding inspiration; it comes eventually -- You have to find your own schtick -- Write from the heart -- The best way to get approval is not to need it -- Power is never given, power is taken -- Whatever choice you make, the devil gets his due eventually -- The hardest part of being creative is getting used to it -- Remain frugal -- Allow your work to age with you -- Being poor sucks -- Beware of turning hobbies into jobs -- Savor obscurity while it lasts -- Start blogging -- Meaning scales, people don't -- When your dreams become reality, they are no longer your dreams -- None of this is rocket science
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Abstract
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The writer behind the popular blog GapingVoid delivers edgy and humorous advice on maximizing creativity in a world that often thwarts it
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Subject
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MacLeod, Hugh,1965-
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Subject
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Advertising cards
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Subject
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Business cards
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Subject
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Creativity in advertising
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LC Classification
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HF5851.M33 2009
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