| Document Type
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BL
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| Record Number
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697499
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| Doc. No
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b519688
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| Main Entry
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Angwin, Julia
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| Title & Author
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Stealing MySpace : : the battle to control the most popular website in America /\ Julia Angwin
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| Edition Statement
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1st ed
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| Publication Statement
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New York :: Random House,, c2009
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| Page. NO
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viii, 371 p., [8] p. of plates :: ill. ;; 25 cm
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| ISBN
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1400066948 (alk. paper)
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: 9781400066940 (alk. paper)
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| Bibliographies/Indexes
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Includes bibliographical references (p. [271]-356) and index
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| Contents
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Stealing MySpace -- Circle of friends -- Rising from the ashes -- The trailer park of the internet -- Struggling to survive -- The Fakester revolution -- Building MySpace -- The boardroom coup -- The fix-it-later philosophy -- Operation show time -- Are we missing the next Google? -- Tsunami -- Independence -- The king of spyware -- Schmuck insurance -- The game is on -- Project ivory -- Holding a tiger by the tail -- A fine line between risqué and dirty -- "A place for friends" -- Pebble Beach -- War against Web 2.0 -- Number one in every market -- Beyond the banner ad -- The FaceBook revolution -- MySpace 2.0 -- Digital identity
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| Abstract
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Pulitzer Prize-winning journalist Julia Angwin chronicles the rise of MySpace and sheds light on the dizzying backroom deals that allowed Rupert Murdoch to snatch this Internet powerhouse from Viacom's grasp
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| Subject
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MySpace (Firm)
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News Corporation
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| Subject
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Internet industry-- United States
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| Subject
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Online social networks-- History
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| Dewey Classification
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338.7/610067
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| LC Classification
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HD9696.8.U64M973 2009
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