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" Cradle to cradle : "
William McDonough & Michael Braungart
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BL
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| Record Number
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699129
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| Doc. No
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b521318
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| Main Entry
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McDonough, William
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| Title & Author
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Cradle to cradle : : remaking the way we make things /\ William McDonough Michael Braungart
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| Edition Statement
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1st ed
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| Publication Statement
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New York :: North Point Press,, 2002
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| Page. NO
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193 p. ;; 21 cm
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| ISBN
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0865475873 (pbk. : alk. paper)
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: 9780865475878 (pbk. : alk. paper)
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| Bibliographies/Indexes
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Includes bibliographical references
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| Abstract
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A manifesto for a radically different philosophy and practice of manufacture and environmentalism. "Reduce, reuse, recycle," urge environmentalists--in other words, do more with less in order to minimize damage. As this book argues, however, this approach perpetuates a one-way "cradle to grave" manufacturing model that casts off as much as 90 percent of the materials it uses as waste, much of it toxic. Why not challenge the notion that human industry must inevitably damage the natural world, they ask. Products might be designed so that, after their useful life, they provide nourishment for something new. Elaborating their principles from experience (re)designing everything from carpeting to corporate campuses, the authors make an exciting and viable case for change.--From publisher description
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| Subject
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Industrial management-- Environmental aspects
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| Subject
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Recycling (Waste, etc.)
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| Subject
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Sustainable architecture
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| Dewey Classification
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745.2
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| LC Classification
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TD794.5.M395 2002
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| Added Entry
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Braungart, Michael,1958-
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