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" Business to business market research : "


Document Type : BL
Record Number : 704016
Doc. No : b526205
Main Entry : McNeil, Ruth
Title & Author : Business to business market research : : understanding and measuring business markets /\ Ruth McNeil
Publication Statement : London ;Sterling, VA :: Kogan Page,, 2005
Series Statement : Market research in practice series
Page. NO : x, 310 p. :: ill. ;; 24 cm
ISBN : 0749443642
: : 9780749443641
Notes : Published in association with the Market Research Society
Bibliographies/Indexes : Includes bibliographical references (p. 299-301) and index
Subject : Industrial marketing-- Research
LC Classification : ‭HF5415.1263‬‭.M365 2005‬
Added Entry : Market Research Society
copyhttps://lib.clisel.com/site/catalogue/704016
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