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" Do you matter? : "


Document Type : BL
Record Number : 712591
Doc. No : b534780
Main Entry : Brunner, Robert,1958-
Title & Author : Do you matter? : : how great design will make people love your company /\ Robert Brunner and Stewart Emery ; with Russ Hall
Publication Statement : Upper Saddle River, N.J. :: FT Press,, c2009
Page. NO : xviii, 236 p. ;; 23 cm
ISBN : 0137142447 (alk. paper)
: : 9780137142446 (alk. paper)
Bibliographies/Indexes : Includes bibliographical references and index
Contents : Design matters -- Do you matter? -- How to matter -- Being design driven -- Your brand is not your logo -- Products as portals -- Your products and services are talking to people -- Building a design- driven culture
Subject : Branding (Marketing)
Subject : Industrial design
Subject : Industrial design coordination
Subject : New products
LC Classification : ‭TS171‬‭.B79 2009‬
: ‭TS171‬‭.B79 2009‬
Added Entry : Emery, Stewart,1941-
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