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" Strategic management : "
Fred R. David
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BL
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| Record Number
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712632
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| Doc. No
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b534821
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| Main Entry
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David, Fred R
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| Title & Author
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Strategic management : : concepts and cases /\ Fred R. David
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| Edition Statement
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13th ed
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| Publication Statement
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Upper Saddle River, N.J. :: Prentice Hall,, ©2011
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| Page. NO
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xxxi, 290 pages :: illustrations (some color), map ;; 29 cm
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| ISBN
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0136120989
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: 9780136120988
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| Notes
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Revised edition of the author's Strategic management
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| Bibliographies/Indexes
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Includes bibliographical references
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| Contents
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PART 1: Overview of Strategic Management -- Chapter 1: The Nature of Strategic Management -- PART 2: Strategy Formulation -- Chapter 2: The Business Vision and Mission -- Chapter 3: The External Assessment -- Chapter 4: The Internal Assessment -- Chapter 5: Strategies in Action -- Chapter 6: Strategy Analysis and Choice -- PART 3: Strategy Implementation -- Chapter 7: Implementing Strategies: Management and Operations Issues -- Chapter 8: Implementing Strategies: Marketing, Finance/Accounting, R & D, and MIS Issues -- PART 4: Strategy Evaluation -- Chapter 9: Strategy Review, Evaluation, and Control -- PART 5: Key Strategic Management Topics -- Chapter 10: Business Ethics/Social Responsibility/Environmental Sustainability -- Chapter 11: Global/International Issues -- PART 6: Strategic Management Case Analysis
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| Subject
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Strategic planning
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| Subject
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Strategic planning, Case studies
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