Document Type
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BL
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Record Number
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717017
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Doc. No
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b536701
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Main Entry
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Ruth Colvin Clark, Richard E. Mayer.
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Title & Author
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E-learning and the science of instruction : : proven guidelines for consumers and designers of multimedia learning\ Ruth Colvin Clark, Richard E. Mayer.
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Edition Statement
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3rd ed
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Publication Statement
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San Francisco, CA: Pfeiffer, ©2011.
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Series Statement
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Pfeiffer essential resources for training and HR professionals.
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Page. NO
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(xviii, 502 pages) : illustrations
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ISBN
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1118086163
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: 1118086171
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: 111808621X
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: 1118255976
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: 9781118086162
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: 9781118086179
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: 9781118086216
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: 9781118255971
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Contents
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Front Matter --;Introduction: Getting the Most from this Resource --;e-Learning: Promise and Pitfalls --;How Do People Learn from e-Courses? --;Evidence-Based Practice --;Applying the Multimedia Principle: Use Words and Graphics Rather Than Words Alone --;Applying the Contiguity Principle: Align Words to Corresponding Graphics --;Applying the Modality Principle: Present Words as Audio Narration Rather Than On-Screen Text --;Applying the Redundancy Principle: Explain Visuals with Words in Audio OR Text: Not Both --;Applying the Coherence Principle: Adding Material Can Hurt Learning --;Applying the Personalization Principle: Use Conversational Style and Virtual Coaches --;Applying the Segmenting and Pretraining Principles: Managing Complexity by Breaking a Lesson into Parts --;Leveraging Examples in e-Learning --;Does Practice Make Perfect? --;Learning Together Virtually --;Who's in Control? Guidelines for e-Learning Navigation --;e-Learning to Build Thinking Skills --;Simulations and Games in e-Learning --;Applying the Guidelines --;References --;Glossary --;List of Tables and Figures --;Name Index --;Subject Index --;About the Authors --;Pfeiffer Publications Guide --;Advertisement.
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Abstract
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This third edition of the best-selling book offers a comprehensive review of multimedia learning for both users and designers. The book contains the most current research and includes new topics (e-learning for educators, new delivery technologies, social media, and more) and offers helpful guidelines.
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Subject
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BUSINESS ECONOMICS -- Mentoring Coaching.
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Subject
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Business education -- Computer-assisted instruction.
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Subject
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EDUCATION -- Computers Technology.
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LC Classification
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HF1106.R884 2011
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Added Entry
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Richard E Mayer
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Ruth Colvin Clark
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Parallel Title
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ELearning and the science of instruction
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