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" Economics of strategy "
David Besanko ...
Document Type
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BL
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Record Number
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746724
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Doc. No
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b566674
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Main Entry
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David Besanko ...
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Title & Author
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Economics of strategy\ David Besanko ...
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Edition Statement
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6., [updated] ed
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Publication Statement
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Hoboken, N.J. : Wiley, ©2013.
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Page. NO
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xxii, 534 s. : illustrations
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ISBN
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111827363X
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: 9781118273630
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Contents
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INTRODUCTION: STRATEGY AND ECONOMICS 1 ECONOMICS PRIMER: BASIC PRINCIPLES 9 PART ONE: FIRM BOUNDARIES 1 The Power of Principles: An Historical Perspective 41 2 The Horizontal Boundaries of the Firm 61 3 The Vertical Boundaries of the Firm 98 4 Integration and Its Alternatives 132 PART TWO: MARKET AND COMPETITIVE ANALYSIS 5 Competitors and Competition 165 6 Entry and Exit 196 7 Dynamics: Competing Across Time 226 8 Industry Analysis 258 PART THREE: STRATEGIC POSITION AND DYNAMICS 9 Strategic Positioning for Competitive Advantage 293 10 Information and Value Creation 333 11 Sustaining Competitive Advantage 363 PART FOUR: INTERNAL ORGANIZATION 12 Performance Measurement and Incentives 401 13 Strategy and Structure 437 14 Environment, Power, and Culture 470 GLOSSARY 501 NAME INDEX 511 SUBJECT INDEX 517
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Subject
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Företagsorganisation.
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Subject
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Managerial economics.
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Subject
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Strategic planning -- Economic aspects.
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LC Classification
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HD30.28D385 2013
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Added Entry
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David Besanko
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