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" Measuring service excellence in banking industry using an integrated approach : "


Document Type : Latin Dissertation
Record Number : 829277
Doc. No : TLets492062
Main Entry : Al-Rayes, Raed Nasser
Title & Author : Measuring service excellence in banking industry using an integrated approach :\ Al-Rayes, Raed NasserZairi, Mohamed
College : University of Bradford
Date : 2006
student score : 2006
Degree : Thesis (Ph.D.)
Abstract : The research sought to investigate the Critical Excellence Factors (CEFs) that drive Excellence in banking industry. Moreover, it examines whether customers perceive the service of an excellent bank differently from a less-excellent bank. Three hypotheses were formed then tested through case study and survey strategy (triangulation), within the Saudi banking industry context. The study combines the EFQM excellence model as an internal assessment tool (case studies), with the SERVQUAL gap model for external assessment (questionnaires). Analysing and contrasting the two sets of results allowed the study to achieve its main objective. Based on the empirical work, the study identifies several CEFs that must be carefully considered when driving excellence in banking. These factors were proposed in a generic integrated model for driving Excellence in Banking.
Subject : Service excellence ; Banking service quality ; Organisation excellence ; EFQM excellence model ; Customer perception ; Customer expectation ; Customer satisfaction ; SERVQUAL ; Gap Model ; Banks and banking ; Empirical study
Added Entry : Zairi, Mohamed
Added Entry : University of Bradford
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TLets492062_73633.pdf
TLets492062.pdf
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