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" Modelling the usage of mobile banking apps from the perspective of bank customers in Jordan "
Al-Tarawneh, Jawdat M.
Gear, Tony ; Elshamly, Amina ; Darwish, Tamer
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Latin Dissertation
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| Record Number
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833006
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TLets745066
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| Main Entry
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Al-Tarawneh, Jawdat M.
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| Title & Author
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Modelling the usage of mobile banking apps from the perspective of bank customers in Jordan\ Al-Tarawneh, Jawdat M.Gear, Tony ; Elshamly, Amina ; Darwish, Tamer
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| College
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University of Gloucestershire
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| Date
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2017
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2017
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| Degree
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Thesis (Ph.D.)
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| Abstract
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Mobile banking, M-banking or MB is one of the latest mobile technological booms that allow people to have access to their bank accounts and perform transactions anytime and anywhere. Mobile banking allows bank customers to perform banking services via their portable devices or smart phones, such as: general inquiries, account management, payment of bills, find ATM locations, transferring money and other financial banking transactions. Therefore, such technology enhanced the customer satisfaction and banking services as well; banks have now developed from the traditional branch banking services to e-services, which gives banks’ customers more flexibility and convenience to perform transactions. Nevertheless, the adoption rate of mobile banking technology is not ideal. Despite the large amounts of effort and money being invested, the adoption of electronic banking services in Jordan is not in line with what was expected, and Jordanian banking customers are still slow to adopt these technologies. As it is in the early stages of development and implementation, mobile banking-related concerns and matters have yet to be examined empirically in the Jordanian context. In addition, there is a scarcity of literature addressing customer intention and usage of mobile banking apps by Jordanian banking customers.
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| Subject
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HF5717 Business communication ; HG1501 Banking
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Gear, Tony ; Elshamly, Amina ; Darwish, Tamer
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University of Gloucestershire
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