Document Type
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BL
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Record Number
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841280
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Main Entry
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Kostelnick, Charles
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Title & Author
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Humanizing visual design : : the rhetoric of human forms in practical communication /\ Charles Kostelnick.
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Publication Statement
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Abingdon, Oxon :: Routledge,, 2019.
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, ©2019
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Series Statement
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Routledge studies in technical communication, rhetoric, and culture
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Page. NO
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1 online resource (1 volume)
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ISBN
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113807151X
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: 1315114623
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: 1351628224
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: 1351628232
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: 1351628240
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: 9781138071513
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: 9781315114620
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: 9781351628228
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: 9781351628235
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: 9781351628242
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Bibliographies/Indexes
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Includes bibliographical references and index.
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Contents
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Cover; Half Title; Series; Title; Copyright; Dedication; Contents; Figures; Preface; Acknowledgments; Introduction; 1 Foundations for Picturing Human Forms: Conventions, Historical Context, and the Confluence of the Fine and Applied Arts; 2 Agency and Empowerment: Figures in Action, Both Individual and Collective; 3 Narratives with Figures: Temporal Dimensions of Designing Information with Human Forms; 4 Figure Design in Cultural Context: Transformations in Visualizing Identity with Human Forms
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5 Expressing Emotion with Figures: A Rhetorical Spectrum of Pathos Appeals from Happiness to Distress6 Humanizing Data Design: The Rhetorical and Perceptual Dynamics of Visualizing Data with HumanForms; Epilogue; Index
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Abstract
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This book analyzes the role that human forms play in visualizing practical information and in making that information understandable, accessible, inviting, and meaningful to readers--in short, "humanizing" it. Although human figures have long been deployed in practical communication, their uses in this context have received little systematic analysis. Drawing on rhetorical theory, art history, design studies, and historical and contemporary examples, the book explores the many rhetorical purposes that human forms play in functional pictures, including empowering readers, narrating processes, invoking social and cultural identities, fostering pathos appeals, and visualizing data. The book is aimed at scholars, teachers, and practitioners in business, technical, and professional communication as well as an interdisciplinary audience in rhetoric, art and design, journalism, engineering, marketing, science, and history.
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Subject
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Communication of technical information.
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Subject
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Information visualization.
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Subject
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Rhetoric-- Data processing.
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Subject
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Visualization-- Technique.
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Subject
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ART-- History-- General.
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Subject
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Communication of technical information.
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Subject
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Information visualization.
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Subject
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LANGUAGE ARTS DISCIPLINES-- Communication.
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Subject
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LANGUAGE ARTS DISCIPLINES-- Rhetoric.
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Subject
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REFERENCE-- Questions Answers.
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Subject
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Visualization-- Technique.
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Dewey Classification
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001.4/226
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LC Classification
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P93.5.K67 2019
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