Document Type
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BL
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Record Number
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843490
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Main Entry
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Sloman, John.
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Title & Author
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Economics.
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Edition Statement
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10th ed.
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Publication Statement
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Harlow, United Kingdom :: Pearson Education Limited,, 2018.
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Page. NO
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1 online resource (969 pages)
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ISBN
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1292187867
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: 1292187905
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: 9781292187860
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: 9781292187907
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1292187859
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9781292187853
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Notes
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7.1 Concentration ratios.
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Bibliographies/Indexes
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Includes bibliographical references and index.
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Contents
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Front Cover; Title Page; Copyright Page; About the Authors; Brief Contents; Contents; Preface; Student Resources Flowchart; Lecturer Resources Flowchart; Acknowledgements; Publisherâ#x80;#x99;s Acknowledgements; Part A Introduction; Why Economics is Good for You; What is economics?; Puzzles and stories; Applying the principles; 1 Economics and Economies; 1.1 What do economists study?; 1.2 Different economic systems; 1.3 The nature of economic reasoning; Boxes; 1.1 Looking at macroeconomic data; 1.2 The opportunity costs of studying; 1.3 Scarcity and abundance; 1.4 Command economies.
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1.5 Adam Smith (1723â#x80;#x93;90)1.6 Ceteris paribus; Part B Foundations of Microeconomics; 2 Supply and Demand; 2.1 Demand; 2.2 Supply; 2.3 Price and output determination; 2.4 Elasticity; 2.5 The time dimension; Boxes; 2.1 The demand for lamb; 2.2 UK house prices; 2.3 Stock market prices; 2.4 Advertising and its effect on demand curves; 2.5 Any more fares?; 2.6 Using calculus to calculate the price elasticity of demand; 2.7 Short selling; 2.8 Dealing in futures markets; 3 Government and the Market; 3.1 The control of prices; 3.2 Indirect taxes and subsidies.
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3.3 Government rejection of market allocation3.4 Agriculture and agricultural policy; Boxes; 3.1 A minimum unit price for alcohol; 3.2 The rise in illegal lending; 3.3 How can ticket touts make so much money?; 3.4 Ashes to ashes?; 3.5 The fallacy of composition; Part C MICROECONOMIC THEORY; 4 Background to Demand: the Rational Consumer; 4.1 Marginal utility theory; 4.2 The timing of costs and benefits; 4.3 Indifference analysis; Boxes; 4.1 Using calculus to derive a marginal utility function; 4.2 The marginal utility revolution: Jevons, Menger, Walras; 4.3 Taking account of time.
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4.4 Love and caring4.5 Consumer theory: a further approach; 5 Consumer Behaviour in an Uncertain World; 5.1 Demand under conditions of risk and uncertainty; 5.2 Behavioural economics; Boxes; 5.1 Experimental economics; 5.2 The endowment effect; 5.3 Modelling present bias; 5.4 Nudging people; 5.5 Is economics the study of selfish behaviour?; 6 Background to Supply; 6.1 The short-run theory of production; 6.2 Costs in the short run; 6.3 The long-run theory of production; 6.4 Costs in the long run; 6.5 Revenue; 6.6 Profit maximisation; Boxes; 6.1 Malthus and the dismal science of economics.
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6.2 Diminishing returns in the bread shop6.3 The relationship between averages and marginals; 6.4 The relationship between TPP, MPP and APP; 6.5 The fallacy of using historic costs; 6.6 Are fixed costs always the same as sunk costs?; 6.7 Cost curves in practice; 6.8 The Cobbâ#x80;#x93;Douglas production function; 6.9 Minimum efficient scale; 6.10 Using calculus to find the maximum profit output; 6.11 The logic of logistics; 7 Profit Maximising under Perfect Competition and Monopoly; 7.1 Alternative market structures; 7.2 Perfect competition; 7.3 Monopoly; 7.4 The theory of contestable markets; Boxes.
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Abstract
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Now in its 10th edition, Economics by Sloman, Garratt & Guest is known and loved for its active learning, student-friendly approach and unrivalled lecturer and student support. Retaining all the hall mark features of previous editions, it continues to provide a balanced, comprehensive and completely up-to-date introduction to the world of economics.
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Subject
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Economics.
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Subject
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Economics.
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Subject
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Economics.
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Subject
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Economics.
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Dewey Classification
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330
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LC Classification
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HB171.5S635 2018
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Added Entry
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Garratt, Dean.
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Guest, Jon.
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