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BL
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| Record Number
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854421
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| Main Entry
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Gavin, William F.
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| Title & Author
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Speechwright : : an insider's take on political rhetoric /\ William F. Gavin.
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| Publication Statement
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East Lansing :: Michigan State University Press,, [2011]
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, ©2011
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| Page. NO
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1 online resource (xxii, 149 pages)
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| ISBN
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1609172353
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: 1628961155
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: 9781609172350
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: 9781628961157
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1611860172
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9781611860177
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| Contents
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A speech at the beach -- A speechwright's education -- Becoming a speechwright -- On the campaign trail -- The White House -- A brief bureaucratic interlude -- Jim Buckley and Ronald Reagan -- Bob Michel, man of the House -- Working with the Gipper, again -- Getting the job done.
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| Abstract
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For almost thirty years, William F. Gavin wrote speeches at the highest levels of government. Speechwright is his insider's view of politics, a shrewd critique of presidential and congressional rhetoric, and a personal look at the political leaders for whom he wrote speeches. While serving President Richard Nixon and candidate Ronald Reagan, Gavin advocated for "working rhetoric"--Well-crafted, clear, hard-hitting arguments that did not off er visions of the unattainable, but instead limited political discourse to achievable ends reached through practical means. Filled with hard-earned wisdom about politics and its discontents, Speechwright describes Gavin's successes, his failures, and his call for political rhetoric built on strong argument rather than the mere search for eloquence.
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| Subject
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Gavin, William F.
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Gavin, William F.
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| Subject
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Communication in politics-- United States-- History-- 20th century.
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| Subject
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Rhetoric-- Political aspects-- United States-- History-- 20th century.
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Speechwriters-- United States, Biography.
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Speechwriting-- United States-- History-- 20th century.
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| Subject
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Communication in politics.
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LANGUAGE ARTS DISCIPLINES-- Composition Creative Writing.
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| Subject
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LANGUAGE ARTS DISCIPLINES-- Rhetoric.
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| Subject
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Politics and government.
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| Subject
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REFERENCE-- Writing Skills.
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| Subject
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Rhetoric-- Political aspects.
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| Subject
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Speechwriters.
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| Subject
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Speechwriting.
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| Subject
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United States, Politics and government, 1945-1989.
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| Subject
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United States.
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| Dewey Classification
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808.5092B
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| LC Classification
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JA85.2.U6G38 2011
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