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BL
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| Record Number
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856382
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| Main Entry
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Spyer, Juliano
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| Title & Author
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Social media in emergent Brazil : : how the Internet affects social mobility /\ Juliano Spyer.
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| Publication Statement
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[London] :: UCL Press,, 2017.
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| Page. NO
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1 online resource
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| ISBN
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1787351653
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: 1787351688
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: 1787351696
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: 178735170X
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: 9781787351653
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: 9781787351684
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: 9781787351691
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: 9781787351707
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1787351661
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178735167X
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9781787351660
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9781787351677
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| Bibliographies/Indexes
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Includes bibliographical references (pages 199-236) and index.
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| Contents
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Half Title -- Series Information -- Title Page -- Copyright Page -- Dedication -- Introduction to the series Why We Post -- Acknowledgements -- Contents -- List of figures -- 1 The field site: emergent Brazil -- Social media in their own terms -- Why do they love social media? -- Social media in emergent Brazil -- Choosing a location -- The field site -- Historical context -- The people -- A migrant family from Salvador -- Tourism, migration and urbanisation -- The settlement -- A young peasant woman migrates to BalduÃƯno -- Christianity73
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3 Visual postings: lights on, lights offâ#x80;Lights offâ#x80;#x99; -- What I do not show -- What I have shown here -- â#x80;Lights onâ#x80;#x99; -- Self-portraits, beauty and consumption -- Hair is often straightened and shows a fringe -- Selfies often display symbols of upward mobility such as clothing and accessories -- The expectation of receiving complimentary comments and likes -- The opposite of cool -- Displaying enjoyment -- Swimming pools, sandy beaches and alcohol -- Consuming food -- Displaying bonds -- Peer relations -- Couples, romance and marriage
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Displaying faithEvangelical Christians display their faith through a rigorous dress code -- Indiretas -- Loss of trust -- Religious differences -- Conclusion -- 4 Intimacy: dense networks -- Friends and rivals -- Levels of closeness -- Adding mutual friends -- Rivalry as social glue -- â#x80;Sandwich livingâ#x80;#x99; and social media -- Trust, infidelity and spying -- Sex and marriage -- The expectation of infidelity35 -- Romance, infidelity and social media -- Social media and spying -- Sharing passwords and social shaming on YouTube
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Moral and class distinctionsA local adult and his â#x80;rebelliousâ#x80;#x99; choice to be a fisherman -- Methods -- Choices to study social media use -- Ethical issues -- 2 The social media landscape: hiding in the light -- Invisibility as a strategy -- Learning oneâ#x80;#x99;s place in the world -- Encryption and â#x80;indirectsâ#x80;#x99; -- Speech encryption -- Mobiles, internet and conversation encryption -- Speech encryption and social media -- Hiding under the light -- Indirect messages -- Lucieneâ#x80;#x99;s indirects -- Social â#x80;narrowcastingâ#x80;#x99; -- Open secrets -- Conclusion
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Parentâ#x80;#x93;child relationsMaternity, work and social media -- A place parents do not control -- Social media, parenting and sexuality -- Finding a middle ground -- Conclusion -- 5 Education and work: tensions in class -- Schooling in the settlement -- â#x80;I lived on a different planetâ#x80;#x99; -- Better schools, new problems -- A high school diploma to be â#x80;tranquiloâ#x80;#x99; -- Class separations12 -- How school staff see social media -- Social media as a school -- Spellchecking and the public display of literacy -- Children and gaming
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| Abstract
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Based on 15 months of ethnographic research, this book aims to understand why low-income Brazilians have invested so much of their time and money in learning about social media. Juliano Spyer explores this question from a number of perspectives, including education, relationships, work and politics. He argues that social media is the way for low-income Brazilians to stay connected to the family and friends they see in person on a regular basis, which suggests that social media serves a crucial function in strengthening traditional social relations.
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| Subject
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Digital divide-- Brazil.
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Internet and the poor-- Brazil.
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Social media-- Economic aspects-- Brazil.
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Social media-- Brazil.
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Digital divide.
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Internet and the poor.
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| Subject
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Social media-- Economic aspects.
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| Subject
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Social media.
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| Subject
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SOCIAL SCIENCE-- Media Studies.
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| Subject
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Brazil.
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| Dewey Classification
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303.483
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| LC Classification
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HN290.Z9I5673 2017
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