| Document Type
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BL
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| Record Number
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865018
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| Main Entry
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Cerne, Annette
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| Title & Author
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Moralising global markets : : the creativity of international business discourse /\ Annette Cerne.
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| Publication Statement
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Cham, Switzerland :: Palgrave Macmillan,, [2019]
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| Page. NO
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1 online resource (xi, 219 pages)
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| ISBN
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3319759817
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: 9783319759814
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3319759809
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9783319759807
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| Bibliographies/Indexes
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Includes bibliographical references and index.
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| Contents
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Intro; Acknowledgements; Contents; List of Tables; 1: Introduction; Markets: Between Moral and Immoral; The Role of International Business Discourse in the Moralisation of Global Markets; The Creativity of International Business Discourse in the Moralisation of Global Markets; Argument and Approach Taken in This Book; References; 2: The Moralisation of Global Markets as Business Knowledge; Morality as Knowledge; Markets as Moralising Societies; Markets as Amoralising Societies; Markets and Morality as Socially Embedded; The Relevance of Actors Inside and Outside Markets in a Global Context
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Interaction between Markets and Their ActorsThe Role of Business Organisations in the Moralisation of Global Markets; A Functionalist Approach to the Moralisation of Global Markets; A Descriptive Approach to the Moralisation of Global Markets; A Critical Approach to Global Market Morality; Discourses as Building Blocks for the Moralisation of Markets; References; 3: The Creativity of International Business Discourse; Discourse and Rhetoric; Language as an Important Part of Business Practices; International Business Discourse as Creative
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Linguistic Creativity and Co-Creation in International BusinessDiscourse for Creating Order in the Interaction for the Moralisation of Global Markets; Accounts as a Creative Resource in International Business Discourse; Discourse Analysis of Accounts as Part of the Moralisation of Global Markets; A Discursive Repertoire for the Moralisation of Global Markets; Performance of International Business Discourse; Language Use and Critique; Towards the Exploration of Discursive Practices for the Moralisation of Global Markets; References; 4: Moralising Global Markets through Corporate Public Reports
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Public Reports as International Business DiscourseThe Collected Texts for Analysis; Global Market Tensions and Symbolic Solutions in Public Reports; Tensions Around Poverty and the Solution of Markets; Economic Tensions; Economic Tensions from Poverty in Low-Income Countries; Economic Tensions from Unfair Wages in Supplier Factories; Tensions from Inequality and the Solution of Markets; Social Tensions; Social Tensions Arising from Inequality in Low-Income Countries; Social Tensions from Political Inadequacies in Low-Income Countries; Social Tensions from Non-Compliance by Suppliers
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Social Tensions Arising from Corruption and Violations of Human RightsEnvironmental Tensions Arising from the Use of Limited Resources in, and Climate Change from, Production; Linking Markets through Public Reports; Discursive Strategies for Identity Formation in Public Reports; From Public Reports to Personal Accounts by Global Market Actors; References; 5: Personal Accounts from Retail Buying Managers on the Moralisation of Global Markets; Personal Accounts as International Business Discourse; Context; Analysis of the Texts
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| Abstract
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Investigating how international market actors create market morality on a global level, this book reflects on the unresolved questions and debates regarding the relationship between business and society. The author explores how market actors in international business communication are unified in their attempts to make markets moralised. Providing detailed case studies and empirical evidence based on interviews with practitioners, Moralising Global Markets is a useful read for anyone interested in international business, and for those researching morality, ethics and corporate social responsibility.
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| Subject
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Social responsibility of business, Case studies.
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Social responsibility of business.
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BUSINESS ECONOMICS-- Industrial Management.
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BUSINESS ECONOMICS-- Management Science.
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BUSINESS ECONOMICS-- Management.
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BUSINESS ECONOMICS-- Organizational Behavior.
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| Subject
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Social responsibility of business.
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| Dewey Classification
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658.408
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| LC Classification
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HD60.C47 2019
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