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" Cecil B. DeMille, classical Hollywood, and modern American mass culture : "
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BL
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| Record Number
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865295
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| Main Entry
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Blanke, David,1961-
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| Title & Author
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Cecil B. DeMille, classical Hollywood, and modern American mass culture : : 1910-1960.
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| Publication Statement
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Cham :: Palgrave Macmillan,, 2018.
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| Page. NO
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1 online resource
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| ISBN
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3319769863
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: 9783319769868
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3319769855
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9783319769851
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| Contents
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1. Locating DeMille -- 2. The Brand -- 3. The Wanderer -- 4. A New and Filmable Past -- 5. Greetings from Mr. Hollywood -- 6. Who is Cecil B. DeMille? -- 7. Behold Their Mighty Hands -- 8. Re-Locating DeMille.
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| Abstract
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This book uses the long and profitable career of Cecil B. DeMille to track the evolution of Classical Hollywood and its influence on emerging mass commercial culture in the US. DeMille's success rested on how well his films presumed a broad consensus in the American public--expressed through consumer hedonism, faith, and an "exceptional" national history--which merged seamlessly with the efficient production methods developed by the largest integrated studios. DeMille's sudden mid-career shift away from spectator perversity to corporate propagandist permanently tarnished the director's historical standing among scholars, yet should not overshadow the profound links between his success and the rise and fall of mid-century mass culture.
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DeMille, Cecil B., (Cecil Blount),1881-1959-- History and criticism.
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DeMille, Cecil B., (Cecil Blount),1881-1959.
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| Subject
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Motion picture industry-- California-- Los Angeles-- History-- 20th century.
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Popular culture-- United States.
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BUSINESS ECONOMICS-- Industries-- Media Communications.
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Motion picture industry.
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Popular culture.
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TECHNOLOGY ENGINEERING-- Telecommunications.
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Hollywood (Los Angeles, Calif.), History, 20th century.
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California, Los Angeles, Hollywood.
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California, Los Angeles.
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United States.
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| Dewey Classification
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384.80979494
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| LC Classification
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PN1993.5.U65B53 2018
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