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" Business essentials / "
Ronald J. Ebert, Ricky W. Griffin.
Document Type
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BL
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Record Number
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872749
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Main Entry
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Ebert, Ronald J.
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Title & Author
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Business essentials /\ Ronald J. Ebert, Ricky W. Griffin.
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Edition Statement
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Eleventh edition.
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Publication Statement
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Boston :: Pearson,, [2017]
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Page. NO
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xxxi, 660 pages :: color illustrations ;; 28 cm
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ISBN
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0134129962
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: 9780134129969
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0134000099
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9780134000091
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Notes
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Revised edition of Business essentials, 2015.
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Bibliographies/Indexes
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Includes bibliographical references and index.
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Contents
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About the authors -- Special thanks to our super reviewers -- Preface -- The contemporary business world -- The u.s. business environment -- Understanding business ethics and social responsibility -- Entrepreneurship, new ventures, and business ownership -- Understanding the global context of business -- Managing the business -- Organizing the business -- Operations management and quality for producing goods and services -- Employee behavior and motivation -- Leadership and decision making -- Human resource management and labor relations -- Marketing processes and consumer behavior -- Developing and pricing products -- Distributing and promoting products -- Information technology (it) for business -- The role of accountants and accounting information -- Managing business finances -- Glossary -- Index.
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Subject
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Business enterprises-- United States.
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Subject
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Industrial management-- United States.
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Subject
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Business enterprises.
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Subject
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Industrial management.
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Subject
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United States.
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Dewey Classification
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658
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LC Classification
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HD70.U5E2 2017
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Added Entry
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Griffin, Ricky W.
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