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" Strategic management : "
Fred R. David, Francis Marion University, Florence, South Carolina, Forest R. David, Strategic Planning Consultant.
Document Type
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BL
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Record Number
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872782
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Main Entry
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David, Fred R.
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Title & Author
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Strategic management : : concepts and cases ; a competitive advantage approach /\ Fred R. David, Francis Marion University, Florence, South Carolina, Forest R. David, Strategic Planning Consultant.
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Edition Statement
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Sixteenth edition.
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Publication Statement
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Boston :: Pearson,, [2017]
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Page. NO
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xxxiii, 651 pages :: color illustrations ;; 28 cm
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ISBN
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0134167848
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: 9780134167848
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Bibliographies/Indexes
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Includes bibliographical references and index.
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Contents
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Preface -- Acknowledgments -- About the authors -- Overview of strategic management -- The nature of strategic management -- Strategy formulation -- The business vision and mission -- The external assessment -- The internal assessment -- Strategies in action -- Strategy analysis and choice -- Strategy implementation -- Implementing strategies : management and operations issues -- Implementing strategies : marketing, finance/accounting, r & d, and mis issues -- Strategy evaluation -- Strategy review, evaluation, and control -- Business ethics, social responsibility, and environmental sustainability -- Global and international issues -- Glossary -- Name index -- Subject index.
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Subject
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Strategic planning, Case studies.
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Subject
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Strategic planning.
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Subject
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Strategic planning.
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Subject
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Strategisches Management
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Dewey Classification
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658.4/012
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LC Classification
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HD30.28.D3785 2017
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Added Entry
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David, Forest R.
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