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" Taken for granted : "
Eviatar Zerubavel.
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BL
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| Record Number
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879993
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| Main Entry
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Zerubavel, Eviatar
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| Title & Author
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Taken for granted : : the remarkable power of the unremarkable /\ Eviatar Zerubavel.
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| Publication Statement
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Princeton, NJ :: Princeton University Press,, [2018]
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| Page. NO
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1 online resource (xii, 142 pages) :: illustrations
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| ISBN
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0691177368
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: 1400889464
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: 9780691177366
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: 9781400889464
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9780691177366
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Includes bibliographical references and index.
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| Contents
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Cover; Title; Copyright; Contents; Preface; 1 The Marked and the Unmarked; 2 Semiotic Asymmetry; Semiotic Weight; Tacit Assumptions and Cognitive Defaults; The Common and the Exceptional; 3 Social Variations on a Theme; Marking Traditions; Marking Conventions; Situational Variability; Marking Battles; 4 The Politics of Normality; Normality and Deviance; The Shape of Normality; Normalizing and Othering; Representativeness; Neutrality and Invisibility; Self-Evidence and Cognitive Hegemony; 5 Semiotic Subversion; Marking the Unmarked; The Politics of Foregrounding; Academic Foregrounding.
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Artistic ForegroundingComic Foregrounding; Backgrounding; 6 Language and Cultural Change; Notes; Bibliography; Author Index; Subject Index.
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| Abstract
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Why is the term "openly gay" so widely used but "openly straight" is not? What are the unspoken assumptions behind terms like "male nurse," "working mom," and "white trash"? Offering a revealing and provocative look at the word choices we make every day without even realizing it, Taken for Granted exposes the subtly encoded ways we talk about race, gender, sexual orientation, religion, social status, and more. In this engaging and insightful book, Eviatar Zerubavel describes how the words we use - such as when we mark "the best female basketball player" but leave her male counterpart unmarked-provide telling clues about the things many of us take for granted. By marking "women's history" or "Black History Month," we are also reinforcing the apparent normality of the history of white men. When we mark something as being special or somehow noticeable, that which goes unmarked-such as maleness, whiteness, straightness, and able-bodiedness-is assumed to be ordinary by default. Zerubavel shows how this tacit normalizing of certain identities, practices, and ideas helps to maintain their cultural dominance-including the power to dictate what others take for granted. A little book about a very big idea, Taken for Granted draws our attention to what we implicitly assume to be normal-and in the process unsettles the very notion of normality.
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| Subject
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Markedness (Linguistics)
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Semantics.
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LANGUAGE ARTS DISCIPLINES-- Grammar Punctuation.
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LANGUAGE ARTS DISCIPLINES-- Linguistics-- Syntax.
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LITERARY CRITICISM-- Semiotics Theory.
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Markedness (Linguistics)
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Semantics.
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| Dewey Classification
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415
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| LC Classification
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P299.M35
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