Document Type
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BL
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Record Number
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881868
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Main Entry
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Pidun, Ulrich.
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Title & Author
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Corporate Strategy : : Theory and Practice.
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Publication Statement
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Wiesbaden :: Springer Gabler. in Springer Fachmedien Wiesbaden GmbH,, 2019.
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Page. NO
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1 online resource (285 pages)
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ISBN
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3658254262
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: 9783658254261
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3658254254
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9783658254254
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Notes
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Box 7.2 Partnerships Between International and Chinese Auto Manufacturers
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Contents
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Intro; Acknowledgments; Contents; 1: Introduction; 1.1 What Is Corporate Strategy?; 1.2 Why Do Multi-Business Firms Exist?; 1.3 Readerś Guide; References; Further Reading; Foundation of Corporate Strategy; Corporate Diversification and Performance; 2: Corporate Ambition; 2.1 Corporate Objective Function: How Do We Measure Success?; Box 2.1 SMS Conference 2016 ``Strategies that Move the World;́́ Box 2.2 The Concept of Shared Value; Box 2.3 BCG Concept of Total Societal Impact; 2.2 Corporate Mission and Vision; Box 2.4 How Purpose Revitalized a Fashion Retailer; Box 2.5 Zappos Ten Core Values
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4.8 Integration of the Different Portfolio Lenses4.9 Portfolio Evaluation; References; Further Reading; Corporate Portfolio Management; Ownership Advantage; Strategy and Risk; 5: Corporate Growth Strategy; 5.1 Importance of Corporate Growth; Box 5.1 Limits of Growth; 5.2 Frameworks for Corporate Growth; 5.3 Growth within the Existing Portfolio; Box 5.2 Growing into New Applications; Box 5.3 The Worldś Most Innovative Companies; Box 5.4 Business Model Innovation at Hilti; Box 5.5 Diagnostic Questions for Growth within the Existing Portfolio; 5.4 Growth Beyond the Existing Portfolio
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Box 2.6 Unilever Sustainable Living PlanBox 2.7 Tesla Master Plan, Part Deux; References; Further Reading; Introduction to Principal-Agent Theory; Critical Discussion of the Shareholder Value Concept; Introduction to Stakeholder Theory; Importance of Strategic Mission and Vision; 3: Corporate Capabilities; 3.1 Concepts of Corporate Capabilities; 3.2 Diagnosing Corporate Capabilities; Box 3.1 BCG Digital Acceleration Index; Box 3.2 Definition of a Business Model; Box 3.3 Danaher Business System; Box 3.4 Parenting Compass of a European Multi-business Firm; References; Further Reading
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Box 5.6 Corporate VenturingBox 5.7 Megatrends; References; Further Reading; Success Factors of Corporate Growth; Growth Modes; Growth Search and Creativity; Business Model Innovation; Limits of Growth; 6: Corporate Portfolio Strategy; 6.1 Portfolio Development Options; 6.2 Target Portfolio Configuration; 6.3 Portfolio Roles; Further Reading; Fresh Perspectives on the BCG Growth-Share Matrix; Case Studies of Corporate Portfolio Transformation; 7: Transforming the Corporate Portfolio; 7.1 Mergers and Acquisitions; Box 7.1 Practices of Successful Serial Acquirers; 7.2 Alliances
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Resource-Based Perspective on Corporate StrategyCase Studies of Companies That Compete Based on Superior Corporate Capabilities; Importance of Company History for Corporate Strategy; Organizational Culture; Learning Organization; 4: Corporate Portfolio Analysis; 4.1 History of the Portfolio Concept; 4.2 Definition of Strategic Business Units; 4.3 Choice of the Portfolio Analysis Framework; 4.4 Market Lens; 4.5 Value Lens; Box 4.1 Measuring Financial Health and Value Creation; 4.6 Ownership Lens; Box 4.2 Ashridge Parenting Matrix; 4.7 Risk Lens; Box 4.3 Four Steps of Modeling Portfolio Risk
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Abstract
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This textbook offers a personal perspective on the broad and complex topic of corporate strategy. The book is structured to follow the journey of systematic corporate strategy development and implementation. "Corporate Strategy" presents frameworks and concepts for strategy development that have proven to be useful in corporate practice. The book covers the fundamental questions of daily strategy work and illustrates them with examples from real companies. It addresses all key elements of corporate strategy in a clear and systematic way: • Corporate ambition and capabilities • Corporate portfolio analysis • Corporate growth and portfolio strategy • Managing and transforming the corporate profile • Corporate parenting strategy and organization • Corporate financial strategy • Corporate strategy process The book serves not only as a practice-oriented textbook for students and teachers of corporate strategy, it also functions as a sophisticated handbook for practitioners who are responsible for developing and implementing effective corporate strategies. The author Prof. Dr. Ulrich Pidun is director at Boston Consulting Group (BCG) in Frankfurt, Germany, global topic leader for corporate strategy and fellow at the BCG Henderson Institute. He advises large international companies on their corporate-level strategy, governance and organization. In addition to his work at BCG, Ulrich Pidun serves as honorary professor for corporate strategy at Technical University of Berlin, Germany. His research interest is in corporate-level strategy, portfolio management, growth strategies and corporate planning.
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Subject
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Leadership.
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Subject
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Leadership.
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Dewey Classification
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658.4092
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LC Classification
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HF4999.2-6182
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