| Document Type
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BL
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| Record Number
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891934
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| Main Entry
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Andrews, Kenneth R., (Kenneth Richmond),1916-2005.
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| Title & Author
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The concept of corporate strategy /\ Kenneth R. Andrews.
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| Edition Statement
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3rd ed.
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| Publication Statement
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Homewood, Ill. :: Irwin,, 1987.
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| Page. NO
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xviii, 132 pages ;; 23 cm
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| ISBN
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0256036292
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: 0870949837
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: 9780256036299
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: 9780870949838
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| Bibliographies/Indexes
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Includes bibliographical references and index.
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| Contents
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Chief executive officer, president, or general manager : roles and responsibilities -- The concept of corporate strategy -- The company and its environment : relating opportunities to resources -- The company and its strategists : relating corporate strategy to personal values -- The company and its responsibilities to society : relating corporate strategy to ethical values -- The implementation of strategy : achieving commitment to purpose -- The implementation of strategy : from commitment to results -- Strategic management and corporate governance.
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| Abstract
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Chief executive officer, president or general manager: roles and responsibilities; The concept of corporate strategy; The company and its environment: relating opportunities to resources; The company and its...
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| Subject
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Business planning.
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| Subject
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Strategic planning.
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Entreprises-- Planification.
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Planification stratégique.
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Business planning.
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Strategic planning.
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Strategisches Management
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| Subject
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Corporate planning
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| Subject
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Strategic planning
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| Subject
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Strategisches Management.
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| Dewey Classification
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658.4/012
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| LC Classification
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HD30.28.A53 1987
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