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" UC Cooperative Extension explores a farm-to-WIC program "
Kaiser, Lucia L; Lamp, Cathi; Ganthavorn, Chutima; Farfan-Ramirez, Lucrecia; McMurdo, Tammy J; Cantwell, Marita; Hardesty, Shermain D
Document Type
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AL
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Record Number
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944798
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Doc. No
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LA7cq0h411
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Language of Document
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English
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Main Entry
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Kaiser, Lucia L; Lamp, Cathi; Ganthavorn, Chutima; Farfan-Ramirez, Lucrecia; McMurdo, Tammy J; Cantwell, Marita; Hardesty, Shermain D
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Title & Author
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UC Cooperative Extension explores a farm-to-WIC program [Article]\ Kaiser, Lucia L; Lamp, Cathi; Ganthavorn, Chutima; Farfan-Ramirez, Lucrecia; McMurdo, Tammy J; Cantwell, Marita; Hardesty, Shermain D
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Title of Periodical
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California Agriculture
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Volume/ Issue Number
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66/1
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Date
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2012
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Abstract
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To increase fruit and vegetable consumption, the federal Special Supplemental Nutrition Program for Women, Infants and Children (WIC) distributes cash vouchers to low-income women with children to buy fruits and vegetables. The program reaches almost half of the infants and one-quarter of children under 5 years old in the United States. UC Cooperative Extension (UCCE) conducted a survey of produce preferences and buying habits among WIC participants in Tulare, Alameda and Riverside counties in 2010 to guide the development of a farm-to-WIC program that would connect small local growers to the WIC market. Based on the results, the UCCE team developed a list of 19 produce items to promote in a possible new farm-to-WIC program.
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