رکورد قبلیرکورد بعدی

" Tourism : "


Document Type : BL
Record Number : 945632
Doc. No : b700002
Main Entry : Goeldner, Charles R.
Title & Author : Tourism : : principles, practices, philosophies /\ Charles R. Goeldner, J.R. Brent Ritchie.
Edition Statement : 9th ed.
Publication Statement : Hoboken, N.J. :: Wiley,, ©2003.
Page. NO : xvii, 606 pages, 8 unnumbered pages of plates :: illustrations (some color) ;; 24 cm
ISBN : 0471400610
: : 9780471400615
Bibliographies/Indexes : Includes bibliographical references and index.
Contents : Preface. -- PART ONE: TOURISM OVERVIEW. -- Tourism in Perspective. -- Introduction. -- What Is Tourism? -- Components of Tourism and Tourism Management. -- Basic Approaches to the Study of Tourism. -- Economic Importance. -- Benefits and Costs of Tourism. -- Summary. -- About the Reading. -- Reading 1.1: What Past and Present World Leaders have Said. -- Key Concepts. -- Internet Sites. -- Internet Exercise. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. -- Tourism Through the Ages. -- Introduction. -- Early Beginnings. -- Early (and Later) Tourist Attractions. -- Early Economic References. -- The First Travel Agents. -- Historic Transportation. -- Accommodations. -- Chronologies of Travel. -- Summary. -- About the Reading. -- Reading 2.1: Some Past, Present, and Future Trends in the Travel Industry. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Selected References. -- Career Opportunities. -- Introduction. -- Job Forecasts. -- Job Requirements. -- Career Possibilities. -- Career Paths in Tourism. -- Internships. -- Other Sources of Career Information. -- Summary. -- About the Reading. -- Reading 3.1: from Humble Beginnings to Major Success. -- PART TWO: HOW TOURISM IS ORGANIZED. -- World, National, Regional, and Other Organizations. -- Introduction. -- International Organizations. -- Developmental Organizations (International and National). -- Regional International Organizations. -- National Organizations. -- Regional Organizations. -- State and Community Organizations. -- Summary. -- About the Reading. -- Reading 4.1: Pacific Asia Travel Association. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. -- Passenger Transportation. -- Introduction. -- The Airline Industry. -- The Rail Industry. -- The Motorcoach Industry. -- The Automobile. -- The Cruise Industry. -- Summary. -- About the Reading. -- Reading 5.1: Australia's Olympic Park Station and Rail Link. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. -- Organizations in the Distribution Process. -- Introduction. -- Travel Agents. -- Internet. -- Consolidators. -- The Tour Wholesaler. -- Specialty Channelers. -- Choosing Channels. -- Summary. -- About the Reading. -- Reading 7.1: Why Use an Asta Travel Agent? -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. -- Attractions, Entertainment, Recreation, and Other. -- Introduction. -- Attractions. -- Gaming. -- Recreation. -- Entertainment. -- Festivals and Events. -- Shopping. -- Education. -- Publishing. -- Marketing and Publicity Organizations. -- Miscellaneous Services. -- Summary. -- About the Reading. -- Reading 8.1: History of Amusement Parks. -- PART THREE: UNDERSTANDING TRAVEL BEHAVIOR. O MOTIVATION FOR PLEASURE TRAVEL. -- Introduction. -- A Focus on Customers. -- The Need for a Theory. -- The Development of Motivation Models. -- Summary. -- Key Concepts. -- Internet Exercise. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. -- Cultural and International Tourism for Life's Enrichment. -- Introduction. -- Importance. -- Life-Seeing Tourism. -- The Romance of Pleasure Travel. -- Developmental and Promotional Measures. -- Anthropography (Geography of Humankind). -- Types of Destinations-Travel Experiences. -- Other Tourist Appeals. -- Tourism and Peace. -- Summary. -- About the Reading. -- Reading 10.1: Tourism: the World's Peace Industry? -- Key Concepts. -- Internet Sites. -- Internet Exercise. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. -- Sociology of Tourism. -- Introduction. -- Effects on the Individual. -- Effects on the Family. -- Effects on Society. -- Life Characteristics and Travel. -- Emergence of Group Travel Patterns. -- Social (Subsidized) Tourism. -- Summary of the Principal Social Effects of Tourism. -- The International Tourist. -- Barriers to Travel. -- Summary. -- About the Reading. -- Reading 11.1: Tourism After 11 September 2001: Analysis, Remedial Action, and Prospects. -- PART FOUR: TOURISM SUPPLY, DEMAND, POLICY, PLANNING, AND DEVELOPMENT. O TOURISM COMPONENTS AND SUPPLY. -- Introduction. -- Supply Components. -- Natural Resources. -- Built Environment. -- Operating Sectors. -- Spirit of Hospitality and Cultural Resources. -- Matching Supply with Demand. -- Summary. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. o Measuring and Forecasting Demand. -- Introduction. -- Why Demand Is Important. -- Demand to a Destination. -- Measuring Demand. -- Projection Methodology. -- Summary. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. o Tourism's Economic Impact. -- Introduction. -- Tourism's Economic Impact-An International Perspective. -- Comparing International and Domestic Expenditures. -- Optimization. -- Economic Multipliers. -- More Advanced Economic Concepts Related to Tourism. -- Summary. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. o Tourism Policy: Structure, Content, and Process. -- Introduction. -- Tourism Policy: A Definition. -- The Focus of Tourism Policy: The Competitive/Sustainable Destination. -- Tourism Policy: Structure, Content, and Process. -- Translating Policy into Reality. -- Summary. -- About the Reading. -- Reading 15.1: Global Code of Ethics for Tourism. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Selected References. -- Tourism Planning, Development, and Social Considerations. -- Introduction. -- Relating Tourism Planning to Tourism Policy. -- Why Tourism Planning Is Necessary. -- The Planning Process. -- Goals of Tourism Development. -- Political Aspects of Tourism Development. -- Development of Tourist Potential. -- Summary. -- Key Concepts. -- Internet Sites. -- Internet Exercises. -- Questions for Review and Discussion. -- Case Problems. -- Selected References. o Tourism and the Environment. -- Introduction. -- Does Tourism Threaten the Environment? The WTTC Position. -- Sustainable Development. -- Ecotourism: Common Terms Used. -- 2002: The International Year of Ecotourism. -- Current Tourism Industry Practices. -- A Closing Note. -- Summary. -- About the Reading. -- Reading 17.1: Business Enterprises for Sustainable Travel (Best). -- PART FIVE: ESSENTIALS OF TOURISM RESEARCH AND MARKETING. O TRAVEL AND TOURISM RESEARCH. -- Introduction. -- Illustrative Uses of Travel Research. -- The State of the Art. -- The Travel Research Process. -- Sources of Information. -- Basic Research Methods. -- Who Does Travel Research? -- Travel and Tourism Research Association. -- Summary. -- About the Reading. -- Reading 18.1: the American Tourism Market: Evolution to 2010: It's Coming Faster Than You Think. -- Key Concepts. -- Internet Sites. -- Internet Exercise. -- Questions for Review and Discussion. -- Selected References. o Tourism Marketing. -- Introduction. -- Marketing Concept. -- The Marketing Mix. -- Market Segmentation. -- Marketing Planning: The Tourism Marketing Plan. -- Joint Marketing Efforts. -- Tourism's Future. -- Introduction. -- Tourism in the Third Millennium. -- The World of Tourism in 2020. -- The Nature of Future Growth. -- Leisure, Tourism, and Society in the Third Millennium. -- New Realities-New Horizons: Forces Impacting the Future of Tourism. -- The Changing Nature of Tourism Products. -- New Realities, New Horizons. -- Summary. -- About the Reading. -- Reading 20.1: the Market for Space Tourism: Early Indications.
Abstract : "Completely revised and redesigned with a beautiful, new two-color interior, Tourism examines how different components of the industry work together to create a unified, successful travel experience. In six parts it covers: an overview of the industry; how tourism is organized; travel behavior; tourism supply, demand, policy, planning, and development; research and marketing; and future prospects."--Jacket.
Subject : Tourism.
Subject : Tourisme.
Subject : Tourism.
Subject : Tourismus
Subject : Toerisme.
Dewey Classification : ‭338.4/79104‬
LC Classification : ‭G155.A1‬‭G6 2003‬
NLM classification : ‭83.68‬bcl
: ‭QQ 900‬rvk
: ‭RB 10783‬rvk
Added Entry : Ritchie, J. R. Brent.
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