منو
رکورد قبلیرکورد بعدی

" Marketing environment / "


Document Type : BL
Record Number : 945868
Doc. No : b700238
Main Entry : Oldroyd, Michael.
Title & Author : Marketing environment /\ Mike Oldroyd of Marketing Knowledge.
Publication Statement : Oxford ;Burlington, MA :: Elsevier/Butterworth Heinemann,, ©2006.
Series Statement : CIM revision cards
Page. NO : 1 online resource (119 pages) :: illustrations.
ISBN : 0080501354
: : 0080546609
: : 1136418474
: : 1136418512
: : 1136418520
: : 9780080501352
: : 9780080546605
: : 9781136418471
: : 9781136418518
: : 9781136418525
: 0750667710
: 075068285X
: 9780750667715
: 9780750680066
: 9780750682855
Notes : "The Chartered Institute of Marketing"--Cover.
Contents : 1. The nature of the organization -- 2. The microenvironment -- 3. Analysis of the competitive environment -- 4. The macroenvironment -- 5. The demographic social and cultural environment -- 6. The economic and international environment -- 7. The political and legislative environment -- 8. The technical and information environment -- 9. Environmental information systems.
Subject : Chartered Institute of Marketing-- Examinations
: Chartered Institute of Marketing.
Subject : Marketing-- Examinations, Study guides.
Subject : BUSINESS ECONOMICS-- Distribution.
Subject : BUSINESS ECONOMICS-- Marketing-- General.
Subject : Examinations.
Dewey Classification : ‭658.8‬
LC Classification : ‭HF5415.13‬‭.O43 2006eb‬
Added Entry : Chartered Institute of Marketing.
copyhttps://lib.clisel.com/site/catalogue/945868
کپی لینک
پیشنهاد خرید
پیوستها
Search result is zero
نظرسنجی
نظرسنجی منابع دیجیتال

1 - آیا از کیفیت منابع دیجیتال راضی هستید؟