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" Marketing through search optimization : "


Document Type : BL
Record Number : 946748
Doc. No : b701118
Main Entry : Michael, Alex.
Title & Author : Marketing through search optimization : : how people search and how to be found on the Web /\ Alex Michael and Ben Salter.
Edition Statement : 2nd ed.
Publication Statement : Amsterdam ;Boston ;London :: Butterworth-Heinemann,, 2008.
Page. NO : xiv, 236 pages :: illustrations (some color) ;; 25 cm
ISBN : 0750683473
: : 9780750683470
Notes : Includes index.
: Previous edition: 2003.
Abstract : This is a step-by-step marketer's guide to improving web ranking in search engines and getting sites listed effectively in online directories. The authors guide readers through proven techniques for achieving and measuring success with a review of the most important search engines and directories.
Subject : Internet marketing.
Subject : Web search engines.
Subject : Internet marketing.
Subject : Web search engines.
Subject : E-commerce.
Dewey Classification : ‭658.8002854678‬
LC Classification : ‭HF5415.1265‬‭.M53 2008‬
NLM classification : ‭85.40‬bcl
: ‭F713.36‬clc
Added Entry : Salter, Ben.
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