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"
The fortune at the bottom of the pyramid /
"
C.K. Prahalad.
Document Type
:
BL
Record Number
:
947986
Doc. No
:
b702356
Main Entry
:
Prahalad, C. K.
Title & Author
:
The fortune at the bottom of the pyramid /\ C.K. Prahalad.
Publication Statement
:
Upper Saddle River, N.J. :: Wharton School Pub.,, ©2006.
Page. NO
:
xxiii, 273 pages :: illustrations ;; 24 cm
ISBN
:
0131877291
:
: 9780131877290
Bibliographies/Indexes
:
Includes bibliographical references and index.
Contents
:
The fortune at the bottom of the pyramid. The market at the bottom of the pyramid ; Products and services for the BOP ; BOP : a global opportunity ; The ecosystem for wealth creation ; Reducing corruption : transaction governance capacity ; Development as social transformation --Business success stories from the bottom of the pyramid. Financing the poor ; Aravind eye care : the most precious gift ; Energy for everyone ; Agricultural advances for the poor : the EID Parry story ; Retail for the poor ; Information technology to the poor ; The Jaipur foot story ; Health alerts for all ; Transparent government ; The Annapurna salt story ; Homes for the poor : the CEMEX story ; From hand to mouth : the HHL soap story.
Abstract
:
Prahalad describes how the world's low-income markets offer opportunity for the world's wealthiest companies to seek fortune and bring prosperity to the poor.
Subject
:
Economic assistance-- Developing countries.
Subject
:
Globalization-- Economic aspects-- Developing countries.
Subject
:
International business enterprises-- Social aspects-- Developing countries.
Subject
:
Non-governmental organizations-- Developing countries.
Subject
:
Poor-- Developing countries.
Subject
:
Armut
Subject
:
Economic assistance-- Developing countries.
Subject
:
Economic assistance.
Subject
:
Globalisierung
Subject
:
Globalization-- Economic aspects-- Developing countries.
Subject
:
Globalization-- Economic aspects.
Subject
:
International business enterprises-- Social aspects-- Developing countries.
Subject
:
International business enterprises-- Social aspects.
Subject
:
Multinationales Unternehmen
Subject
:
Nichtstaatliche Organisation
Subject
:
Non-governmental organizations-- Developing countries.
Subject
:
Non-governmental organizations.
Subject
:
Poor-- Developing countries.
Subject
:
Poor.
Subject
:
Soziale Verantwortung
Subject
:
Wirtschaftsentwicklung
Subject
:
Wirtschaftsethik
Subject
:
Wirtschaftshilfe
Subject
:
Sociaal-economische ontwikkeling.
Subject
:
Vernieuwing.
Subject
:
Developing countries.
Subject
:
Entwicklungsländer
Subject
:
Entwicklungslèander.
Subject
:
Ontwikkelingslanden.
Dewey Classification
:
338.8/881724
LC Classification
:
HD2932.P73 2006
NLM classification
:
83.46bcl
:
F713.50clc
:
F713.52clc
:
QG 020rvk
:
QM 353rvk
:
WIR 130fstub
:
WIR 216fstub
:
WIR 229fstub
https://lib.clisel.com/site/catalogue/947986
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