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" Ministry marketing made easy : "
Yvon Prehn.
Document Type
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BL
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Record Number
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954134
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Doc. No
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b708504
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Main Entry
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Prehn, Yvon,1959-
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Title & Author
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Ministry marketing made easy : : a practical guide to marketing your church message /\ Yvon Prehn.
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Publication Statement
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Nashville, TN :: Abingdon Press,, ©2004.
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Page. NO
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176 pages ;; 23 cm
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ISBN
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0687057337
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: 9780687057337
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Bibliographies/Indexes
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Includes bibliographical references (pages 174-176).
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Contents
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The story of our status -- Marketing misconceptions defined and defused -- Unworthy and worthy marketing purposes -- Three ministry marketing killer assumptions -- Characteristics of ministry marketing audiences -- Easy ministry marketing is people-centered -- Easy ministry marketing is pop culture savvy -- Easy ministry marketing is precise -- Easy ministry marketing is playful -- Business, invitation cards, and postcards -- The church bulletin and insert -- Niche newsletters -- Easy ministry marketing is persistent and planned -- Easy ministry marketing is programmed and publicity proactive -- Easy ministry marketing is pervasive and partnering -- Easy ministry marketing is properly equipped and prayer saturated.
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Abstract
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"Ministry Marketing Made Easy provides alternative, practical ways for church leaders to communicate the church's message."--BOOK JACKET.
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Subject
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Church marketing.
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Subject
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Church marketing.
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Dewey Classification
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254
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LC Classification
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BV652.23.P74 2004
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