| Document Type
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BL
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| Record Number
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955899
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| Doc. No
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b710269
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| Title & Author
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Next generation business strategies for the base of the pyramid : : new approaches for building mutual value /\ [edited by] Ted London, Stuart L. Hart.
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| Publication Statement
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Upper Saddle River, N.J. :: FT Press,, ©2011.
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| Page. NO
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xxxvii, 249 pages :: illustrations ;; 24 cm
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| ISBN
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0134271467
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: 0137047894
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: 9780134271460
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: 9780137047895
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| Bibliographies/Indexes
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Includes bibliographical references and index.
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| Contents
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Creating a fortune with the base of the pyramid / Ted London and Stuart Hart -- Building better ventures with the base of the pyramid : a roadmap / Ted London -- Innovation for the BoP : the patient capital approach / Robert Kennedy and Jacqueline Novogratz -- Taking the green leap to the base of the pyramid / Stuart Hart -- Needs, needs, everywhere, but not a BoP market to tap / Erik Simanis -- A micro-level approach to understanding BoP markets / Madhu Viswanathan -- Reframing design for the base of the pyramid / Patrick Whitney -- BoP venture formation for scale / Allen Hammond -- A continuing journey / Ted London and Stuart Hall -- Appendix: Attendees from 2009 conference : Creating a shared roadmap.
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| Abstract
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This book shares proven, "on-the-ground" insights for building "Base of the Pyramid" businesses that really are sustainable and green, will help alleviate social ills, and can scale to significant size and profitability. Its "second-generation" techniques reflect crucial lessons learned by "BoP" pioneers: lessons that dramatically increase the likelihood of success.
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| Subject
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Organizational effectiveness.
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Small business-- Management.
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Social responsibility of business.
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Strategic planning.
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Armut
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Bekämpfung
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Geschäftsmodell
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Multinationales Unternehmen
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Nachhaltigkeit
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| Subject
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Organizational effectiveness.
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| Subject
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Organizational effectiveness.
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| Subject
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Small business-- Management.
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| Subject
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Small business-- Management.
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| Subject
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Social responsibility of business.
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| Subject
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Social responsibility of business.
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Soziale Verantwortung
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Strategic planning.
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Strategic planning.
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| Subject
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Low-income Countries
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| Dewey Classification
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658.4/012
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| LC Classification
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HD60.N49 2010
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| Added Entry
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Hart, Stuart L.
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London, Ted,1963-
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