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" Complete guide to Internet publicity : "


Document Type : BL
Record Number : 962210
Doc. No : b716580
Main Entry : O'Keefe, Steve,1959-
Title & Author : Complete guide to Internet publicity : : creating and launching successful online campaigns /\ Steve O'Keefe.
Publication Statement : New York :: John Wiley,, ©2002.
Page. NO : 1 online resource (xi, 436 pages) :: illustrations
ISBN : 0471275026
: : 1280340754
: : 9780471275022
: : 9781280340758
: 0471105805
: 9780471105800
Notes : "Wiley computer publishing."
Bibliographies/Indexes : Includes index.
Abstract : With an extremely crowded and competitive online marketplace, attracting and holding an audience is now more critical to a company's success than ever before. This sequel to Steve O'Keefe's bestselling classic Publicity on the Internet offers a step-by-step guide to creating and deploying online campaigns.
Subject : Internet advertising.
Subject : Internet in publicity.
Subject : BUSINESS ECONOMICS-- Advertising Promotion.
Subject : Internet advertising.
Subject : Internet in publicity.
Dewey Classification : ‭659/.0285/4678‬
LC Classification : ‭HF6146.I58‬‭O535 2002eb‬
copyhttps://lib.clisel.com/site/catalogue/962210
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