Document Type
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BL
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Record Number
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965839
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Doc. No
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b720209
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Main Entry
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Harding, Ford.
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Title & Author
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Rain making : : attract new clients no matter what your field /\ Ford Harding.
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Edition Statement
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2nd ed., completely rev. and updated.
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Publication Statement
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Avon, MA :: Adams Business,, ©2008.
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Page. NO
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1 online resource (xxii, 314 pages) :: illustrations
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ISBN
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1605508403
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: 9781605508405
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1598695886
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9781598695885
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Bibliographies/Indexes
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Includes bibliographical references (pages 304-308) and index.
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Contents
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Marketing tactics: how professionals build reputations and generate leads -- Building a network: how professionals develop a sustainable source of leads -- Sales tactics: how professionals advance and close a sale -- From tactics to strategy: what works and what doesn't.
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Abstract
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In this new edition of his classic book, Rain Making, Ford Harding reveals step by step how-even if you've never sold a product in your life-you can become a top performer in your organization.
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Subject
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Customer relations.
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Subject
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Marketing.
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Subject
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BUSINESS ECONOMICS-- Distribution.
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Subject
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BUSINESS ECONOMICS-- Marketing-- General.
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Subject
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Customer relations.
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Subject
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Marketing.
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Dewey Classification
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658.8
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LC Classification
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HD8038.A1H37 2008eb
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Parallel Title
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Rainmaking
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