| Document Type
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BL
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| Record Number
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965869
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| Doc. No
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b720239
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| Main Entry
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Bamburg, Jill,1951-
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| Title & Author
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Getting to scale : : growing your business without selling out /\ Jill Bamburg.
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| Edition Statement
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1st ed.
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| Publication Statement
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San Francisco, CA :: Berrett-Koehler ;Berkeley :: Publishers Group West [distributor],, ©2006.
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| Series Statement
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0
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| Page. NO
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1 online resource (xvi, 174 pages) :: illustrations
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| ISBN
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1282298844
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: 1605090158
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: 1609943503
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: 6612298847
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: 9781282298842
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: 9781605090153
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: 9781609943509
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: 9786612298844
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1576754162
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9781576754160
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| Bibliographies/Indexes
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Includes bibliographical references (pages 153-163) and index.
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| Contents
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Introduction : there IS another way -- Mission comes first -- Any business can do it -- Organic is the way to grow -- Finance your independence -- Build your values into the brand -- Match manufacturing to mission -- Morph early and often -- Form follows function -- The soft stuff is the hardest -- Getting to the scale : is it right for you?
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| Abstract
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Ben & Jerry's. Stonyfield Farm. The Body Shop. Tom's of Maine. All leaders in the socially responsible business movement--and all eventually sold to mega-corporations. Do values-driven businesses have to choose between staying small, selling off, or selling out? Jill Bamburg says no. Based on intensive interviews with more than thirty growth-oriented, mission-driven entrepreneurs--including American Apparel, Give Something Back, Wild Planet Toys, Organic Valley Family of Farms, and Village Real Estate--her book explodes the myths of scale from both ends of the spectrum. She debunks both the limiting small is beautiful approach as well as the you have to sell out to grow mandate.
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| Subject
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Entrepreneurship-- United States, Case studies.
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Small business-- United States-- Management, Case studies.
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Social responsibility of business-- United States, Case studies.
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Success in business-- United States, Case studies.
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BUSINESS ECONOMICS-- Development-- Sustainable Development.
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| Subject
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BUSINESS ECONOMICS-- Small Business.
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Entrepreneurship.
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Small business-- Management.
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Social responsibility of business.
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Success in business.
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United States.
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| Dewey Classification
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658.02/2
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| LC Classification
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HD62.7.B3537 2006eb
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