| Document Type
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BL
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| Record Number
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966692
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| Doc. No
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b721062
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| Title & Author
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Corporate social responsibility and alcohol : : the need and potential for partnership /\ edited by Marcus Grant and Joyce O'Connor.
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| Publication Statement
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New York :: Routledge,, 2005.
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| Series Statement
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International Center for Alcohol Policies series on alcohol in society
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| Page. NO
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xi, 224 pages :: illustrations ;; 24 cm.
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| ISBN
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0415949483
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: 9780415949484
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| Notes
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Includes presentations delivered at a conference held in Oct. 2002 in Dublin, Ireland.
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| Bibliographies/Indexes
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Includes bibliographical references and index.
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| Abstract
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"This volume presents a strong argument for the social and corporate benefits of an aggressive and immediate integration of the best principles of corporate social responsibility into the beverage alcohol industry. The unique relationships between alcohol and society, particularly in relation to issues such as youth education, peer influences, media exposure, and the law, demonstrate the important role that CSR can play in this particular industry. Chapters present examples of practices to be encouraged and avoided, successful alcohol education programs, and guidelines for responsible action and commitment to positive values already inherent in the industry.
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Corporate Social Responsibility and Alcohol makes a case for the adherence to CSR policies and practices and demonstrates opportunities for new and continuing partnerships between business and society, for the benefit of corporations, customers, and citizens alike."--Jacket.
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| Subject
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Alcoholic beverage industry, Congresses.
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Alcoholism, Congresses.
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Social responsibility of business, Congresses.
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Alcoholic beverage industry.
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| Subject
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Alcoholism.
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Social responsibility of business.
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| Subject
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Alcoholism.
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Social Responsibility.
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Alcoholische dranken.
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Alcoholisme.
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| Subject
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Levensmiddelenindustrie.
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| Subject
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Sociale verantwoordelijkheid.
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| Dewey Classification
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663/.1/0684
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| LC Classification
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HD60.C692 2005
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| NLM classification
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WM274GRA
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85.02bcl
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85.02.bcl
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| Added Entry
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Grant, Marcus.
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O'Connor, Joyce.
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