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" Marketing on the Internet : "


Document Type : BL
Record Number : 966793
Doc. No : b721163
Main Entry : Zimmerman, Jan.
Title & Author : Marketing on the Internet : : seven steps to building the internet into your business /\ Jan Zimmerman.
Edition Statement : 6th ed.
Publication Statement : Gulf Breeze :: Maximum Press,, ©2003.
Page. NO : 1 online resource (xxvii, 456 pages) :: illustrations
ISBN : 1885068948
: : 1936188007
: : 9781885068941
: : 9781936188000
: 1885068808
: 9781885068804
Bibliographies/Indexes : Includes bibliographical references and index.
Abstract : This updated edition reflects the rapid changes in online marketing topics such as effective Web site design, secure payment methods, Web promotion techniques, and building relationships with online customers. Dozens of worksheets help readers sharpen the focus of the online needs and goals of their businesses, and hundreds of screen shots illustrate successful tactics. Case studies of online business successes explain the concepts in the book and illustrate how they work in real-life situations.
Subject : Internet advertising.
Subject : Internet marketing.
Subject : Internet.
Subject : BUSINESS ECONOMICS-- E-Commerce-- Internet Marketing.
Subject : BUSINESS ECONOMICS-- Exports Imports.
Subject : BUSINESS ECONOMICS-- International-- Marketing.
Subject : BUSINESS ECONOMICS-- Marketing-- Multilevel.
Subject : Internet advertising.
Subject : Internet marketing.
Subject : Internet.
Subject : E-business.
Subject : Marketing.
Dewey Classification : ‭658.8/4‬
LC Classification : ‭HF6146.I58‬‭Z56 2003eb‬
NLM classification : ‭54.32‬bcl
: ‭85.40‬bcl
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