| Document Type
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BL
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| Record Number
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967250
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| Doc. No
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b721620
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| Main Entry
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Grose, Ray.
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| Title & Author
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How to sell yourself /\ Ray Grose.
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| Publication Statement
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London ;Philadelphia :: Kogan Page,, ©2010.
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| Series Statement
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Creating success series
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| Page. NO
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1 online resource (vii, 95 pages).
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| ISBN
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074945895X
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: 9780749458959
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0749456388
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0749460318
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9780749456382
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9780749460310
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| Contents
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Table of contents; Introduction; 1 Personal Image -- the Basis of Self-Promotion; 2 Success Indicators -- General Elements of 'Good' Personal Image; 3 Getting Everyone's Approval; 4 Damaging Your 'Good' Image; 5 Dangerous Situations; 6 Five Ways to Actively Self-Promote; 7 Selling Yourself as You Climb the Executive Ladder; 8 Image and Organisational Culture; 9 Other Considerations With Image; 10 Conclusion; Appendices.
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| Abstract
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Everyone working in an organization has seen unworthy executives advance up the corporate ladder while more competent candidates are overlooked. Why does this seemingly unfair situation occur over and over again? It is because many dedicated and competent executives concentrate on doing their jobs to the very best of their ability but fail to promote themselves as valuable organizational members. In particular they pay little attention to a fundamentally important factor in organizational success: their personal 'image' - the impression of them that other people hold, made up from thousands o.
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Career development.
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Corporate image.
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Executives-- Promotions.
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Self-presentation.
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BUSINESS ECONOMICS-- Corporate Governance.
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BUSINESS ECONOMICS-- Leadership.
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BUSINESS ECONOMICS-- Organizational Development.
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BUSINESS ECONOMICS-- Workplace Culture.
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| Subject
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Career development.
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| Subject
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Corporate image.
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| Subject
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Executives-- Promotions.
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| Subject
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Self-presentation.
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| Dewey Classification
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658.4/09
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| LC Classification
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HD38.2.G74 2010eb
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