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" Nonprofit essentials : "
Diana S. Newman.
Document Type
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BL
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Record Number
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972421
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Doc. No
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b726791
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Main Entry
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Newman, Diana S.,1943-
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Title & Author
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Nonprofit essentials : : endowment building /\ Diana S. Newman.
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Publication Statement
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Hoboken, N.J. :: John Wiley & Sons,, ©2005.
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Series Statement
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AFP fund development series
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Page. NO
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1 online resource (xxiv, 239 pages)
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ISBN
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0471678465
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: 0471727342
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: 9780471678465
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: 9780471727347
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0471678465
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Bibliographies/Indexes
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Includes bibliographical references (pages 229-230) and index.
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Contents
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Understanding endowment -- Preplanning and assessing readiness for endowment -- Developing the endowment action program and the case for support -- Identifying, cultivating, and soliciting prospective donors -- Managing, investing, and establishing policies -- Caring for donors and the people they trust -- Marketing the endowment -- Measuring success.
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Abstract
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Essentials of Endowment Building outlines the step-by-step process for developing and implementing an endowment program. In practical, down-to-earth terms, it covers making the case for endowments (involving the board and securing the support of members), raising funds (planned giving and special events), investing the money (asset allocation and spending policies), marketing (preparing a strategic marketing plan), and much more.
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Subject
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Charities-- Finance, Handbooks, manuals, etc.
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Subject
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Deferred giving, Handbooks, manuals, etc.
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Subject
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Endowments, Handbooks, manuals, etc.
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Subject
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Fund raising, Handbooks, manuals, etc.
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Subject
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Nonprofit organizations-- Finance, Handbooks, manuals, etc.
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Subject
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BUSINESS ECONOMICS-- Investments Securities-- General.
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Subject
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Charities-- Finance.
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Subject
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Deferred giving.
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Subject
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Endowments.
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Subject
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Fund raising.
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Subject
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Nonprofit organizations-- Finance.
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Dewey Classification
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658.15/224
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LC Classification
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HG4027.65.N48 2005eb
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Parallel Title
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Endowment building
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