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"
Advertising, sales, and marketing :
"
by Ken Mondschein.
Document Type
:
BL
Record Number
:
973930
Doc. No
:
b728300
Main Entry
:
Mondschein, Ken.
Title & Author
:
Advertising, sales, and marketing : : [an all-in-one guide to navigating towards a new career] /\ by Ken Mondschein.
Publication Statement
:
New York :: Ferguson Pub.,, ©2009.
Series Statement
:
The field guides to finding a new career
Page. NO
:
1 online resource (xxiii, 125 pages) :: illustrations.
ISBN
:
1438125704
:
: 9781438125701
Bibliographies/Indexes
:
Includes bibliographical references and index.
Contents
:
""Contents""; ""Introduction: Finding a New Career""; ""How to Use This Book""; ""Make the Most of Your Journey""; ""Self-Assessment Quiz""; ""Advertising Executive""; ""Advertising Creative Director""; ""Sales Representative""; ""Marketing Manager""; ""Marketing Survey Researcher""; ""Trade Show Representative or Coordinator""; ""Copywriter""; ""Graphic Designer or Media Designer""; ""Retail Manager""; ""Appendix A Going Solo: Starting Your Own Business""; ""Appendix B Outfitting Yourself for Career Success""; ""Index""
Abstract
:
Presents a guide to help you examine job possibilities while on your way to a new career in the advertising, sales and marketing industry. Includes a self-assessment quiz.
Subject
:
Advertising-- Vocational guidance-- United States.
Subject
:
Marketing-- Vocational guidance-- United States.
Subject
:
Retail trade-- Vocational guidance-- United States.
Subject
:
Advertising-- Vocational guidance.
Subject
:
BUSINESS
ECONOMICS-- Distribution.
Subject
:
BUSINESS
ECONOMICS-- Marketing-- General.
Subject
:
Marketing-- Vocational guidance.
Subject
:
Retail trade-- Vocational guidance.
Subject
:
United States.
Dewey Classification
:
658.80023/73
LC Classification
:
HF5415.35.M66 2009eb
Parallel Title
:
Advertising, sales, & marketing
https://lib.clisel.com/site/catalogue/973930
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