| Document Type
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BL
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| Record Number
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974116
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| Doc. No
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b728486
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| Title & Author
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E-commerce in Czech Republic : : a strategic reference, 2007 /\ edited by Philip M. Parker.
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| Publication Statement
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[San Diego, Calif] :: Icon Group International,, ©2007.
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| Page. NO
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1 online resource.
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| ISBN
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1429499532
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: 9781429499538
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| Notes
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Title from PDF cover (viewed Sep. 28, 2007).
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| Contents
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Cover -- Contents -- 1 INTRODUCTION & METHODOLOGY -- 1.1 WHAT DOES THIS REPORT COVER? -- 1.2 HOW TO STRATEGICALLY EVALUATE CZECH REPUBLIC -- 1.3 LATENT DEMAND AND ACCESSIBILITY IN CZECH REPUBLIC -- 2 E-COMMERCE IN CZECH REPUBLIC -- 2.1 LATENT DEMAND AND ACCESSIBILITY: BACKGROUND -- 2.2 LATENT DEMAND: MARKET COMPOSITION -- 2.3 LATENT DEMAND: DYNAMICS -- 2.4 LATENT DEMAND: LEADING SEGMENTS -- 2.5 ACCESSIBILITY: THE STRUCTURE OF COMPETITION -- 2.6 LATENT DEMAND: TARGET BUYERS -- 2.7 ACCESSIBILITY: KEY FACTORS -- 2.8 ACCESSIBILITY: MARKET ENTRY -- 2.9 KEY CONTACTS -- 2.10 ACCESSIBILITY: TRADE EVENT -- 3 FINANCIAL INDICATORS: COMPUTER PROGRAMMING SERVICES -- 3.1 OVERVIEW -- 3.1.1 Financial Returns and Gaps in Czech Republic -- 3.1.2 Labor Productivity Gaps in Czech Republic -- 3.1.3 Limitations and Extensions -- 3.2 FINANCIAL RETURNS IN CZECH REPUBLIC: ASSET STRUCTURE RATIOS -- 3.2.1 Overview -- 3.2.2 Assets -- Definitions of Terms -- 3.2.3 Asset Structure: Outlook -- 3.2.4 Large Variances: Assets -- 3.2.5 Key Percentiles and Rankings -- 3.3 FINANCIAL RETURNS IN CZECH REPUBLIC: LIABILITY STRUCTURE RATIOS -- 3.3.1 Overview -- 3.3.2 Liabilities and Equity -- Definitions of Terms -- 3.3.3 Liability Structure: Outlook -- 3.3.4 Large Variances: Liabilities -- 3.3.5 Key Percentiles and Rankings -- 3.4 FINANCIAL RETURNS IN CZECH REPUBLIC: INCOME STRUCTURE RATIOS -- 3.4.1 Overview -- 3.4.2 Income Statements -- Definitions of Terms -- 3.4.3 Income Structure: Outlook -- 3.4.4 Large Variances: Income -- 3.4.5 Key Percentiles and Rankings -- 3.5 FINANCIAL RETURNS IN CZECH REPUBLIC: PROFITABILITY RATIOS -- 3.5.1 Overview -- 3.5.2 Ratios -- Definitions of Terms -- 3.5.3 Ratio Structure: Outlook -- 3.5.4 Large Variances: Ratios -- 3.5.5 Key Percentiles and Rankings -- 3.6 PRODUCTIVITY IN CZECH REPUBLIC: ASSET-LABOR RATIOS -- 3.6.1 Overview -- 3.6.2 Asset to Labor: Outlook -- 3.6.3 Asset to Labor: International Gaps -- 3.6.4 Key Percentiles and Rankings -- 3.7 PRODUCTIVITY IN CZECH REPUBLIC: LIABILITY-LABOR RATIOS -- 3.7.1 Overview -- 3.7.2 Liability to Labor: Outlook -- 3.7.3 Liability and Equity to Labor: International Gaps -- 3.7.4 Key Percentiles and Rankings -- 3.8 PRODUCTIVITY IN CZECH REPUBLIC: INCOME-LABOR RATIOS -- 3.8.1 Overview -- 3.8.2 Income to Labor: Outlook -- 3.8.3 Income to Labor: Gaps -- 3.8.4 Key Percentiles and Rankings -- 4 MACRO-ACCESSIBILITY IN CZECH REPUBLIC -- 4.1 EXECUTIVE SUMMARY -- 4.2 ECONOMIC FUNDAMENTALS AND DYNAMICS -- 4.2.1 Government Intervention Risks -- 4.2.2 Infrastructure Development -- 4.2.3 European Union Accession -- 4.3 POLITICAL RISKS -- 4.3.1 Economic Relationship with the United States -- 4.3.2 Politics and the Business Environment -- 4.3.3 The New Regional Governments -- 4.4 MARKETING STRATEGIES -- 4.4.1 Agents and Distributors -- 4.4.2 Checking Bona Fides -- 4.4.3 Distribution Channel Options -- 4.4.4 Advertising and Trade Promotion -- 4.4.5 Pricing Issues -- 4.4.6 Public Sector Marketing -- 4.4.7 Other Market Entry Strategies -- 4.4.8 Direct Marketing Options -- 4.4.9 Joint Ventures and Licensing Options -- 4.4.10 Establishing a Representative Office -- 4.4.11 Franchising Activities -- 4.4.12 Key Marketing Contacts -- 4.5 IMPORT AND EXPORT REGULATION RISKS -- 4.5.1 Adherence to Free Trade Agreement.
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| Abstract
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This report provides a detailed overview of factors driving latent demand and accessibility for e-commerce in Czech Republic.
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| Subject
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Electronic commerce-- Economic aspects-- Czech Republic.
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Electronic commerce-- Czech Republic.
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BUSINESS ECONOMICS-- E-Commerce-- Auctions Small Business.
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BUSINESS ECONOMICS-- E-Commerce-- Internet Marketing.
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BUSINESS ECONOMICS-- Mail Order.
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BUSINESS ECONOMICS-- Marketing-- Telemarketing.
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COMPUTERS-- Electronic Commerce.
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| Subject
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Electronic commerce-- Economic aspects.
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| Subject
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Electronic commerce.
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| Subject
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Czech Republic.
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| Dewey Classification
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381/.142094371
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| LC Classification
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HF5548.325.C94E36 2007eb
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| Added Entry
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Parker, Philip M.,1960-
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