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" Gabler, Kompakt-Lexikon Marketing "
von Ludwig G. Poth ; Gudrun S. Poth ; Marcus Pradel
Document Type
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BL
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Record Number
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979225
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Doc. No
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b733595
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Main Entry
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Poth, Ludwig G., 1938-
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Title & Author
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Gabler, Kompakt-Lexikon Marketing : 4.670 Begriffe nachschlagen, verstehen, anwenden\ von Ludwig G. Poth ; Gudrun S. Poth ; Marcus Pradel
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Edition Statement
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3., Aufl.
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Publication Statement
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Wiesbaden: Gabler, 2008
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Page. NO
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504 S.: graph. Darst.; 19 cm
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ISBN
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3834901415
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: 9783834901415
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Subject
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Deutschland
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Subject
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Marketing
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Subject
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Marketing
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Subject
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Marketing, Wörterbuch.
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Subject
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Theorie
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Dewey Classification
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658.8003
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NLM classification
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650rpb
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650sdnb
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671rpb
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85.40bcl
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BWL 419sfb
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QP 600rvk
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Added Entry
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Poth, Gudrun S.
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Pradel, Marcus, 1967-
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Parallel Title
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Kompakt-Lexikon Marketing
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