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" The radio station : "
Michael C. Keith.
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BL
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| Record Number
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979544
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| Doc. No
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b733914
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| Main Entry
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Keith, Michael C.,1945-
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| Title & Author
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The radio station : : broadcast, satellite internet /\ Michael C. Keith.
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| Edition Statement
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8th ed.
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| Publication Statement
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Burlington, Mass. ;Oxford :: Focal Press,, ©2010.
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| Page. NO
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1 online resource (xvii, 343 pages) :: illustrations, maps
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| ISBN
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0080954111
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: 1136027890
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: 1136027939
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: 1136027947
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: 9780080954110
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: 9781136027895
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: 9781136027932
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: 9781136027949
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0240811860
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9780240811864
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| Bibliographies/Indexes
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Includes bibliographical references and index.
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| Contents
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1. State of the fifth estate -- 2. Station management -- 3. Programming -- 4. Sales -- 5. News -- 6. Research -- 7. Promotion -- 8. Traffic and billing -- 9. Production -- 10. Engineering -- 11. Consultants and syndicators.
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| Abstract
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"This book is bible for beginning radio professionals: the complete, definitive guide to the internal workings of radio stations and the radio industry. Not only will you begin understand how each job at a radio station is best performed, you will learn how it meshes with those of the rest of the radio station staff. If you are uncertain of your career goals, this book provides a solid foundation in who does what, when, and why. The Radio Station details all departments within a radio station"--EBL.
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| Subject
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Radio broadcasting.
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Radio stations.
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Radio broadcasting.
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Radio broadcasting.
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Radio stations.
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Radio stations.
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TECHNOLOGY ENGINEERING-- Radio.
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| Dewey Classification
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384.54065
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| LC Classification
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HE8698.K45 2010eb
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