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" The Coke machine : "


Document Type : BL
Record Number : 982403
Doc. No : b736773
Main Entry : Blanding, Michael.
Title & Author : The Coke machine : : the dirty truth behind the world's favorite soft drink /\ Michael Blanding.
Publication Statement : New York :: Avery,, ©2010.
Page. NO : 375 pages ;; 24 cm
ISBN : 1583334068
: : 1583334351
: : 9781583334065
: : 9781583334355
Bibliographies/Indexes : Includes bibliographical references (pages 295-367) and index.
Contents : A brief history of Coke -- Building the brand -- Biggering and biggering -- The battle for schools -- The bottled water lie -- "!Toma lo bueno!" -- "Syrup in the veins" -- The full force of the law -- All the water in India -- The case against "killer Coke."
Abstract : An exposé on the rise of Coca-Cola to become one of the world's most profitable and recognized brands shares unsettling reports on franchise deals in adversarial nations, the role of company products in obesity rates, and the environmental impact of its bottling practices.
Subject : Coca-Cola Company-- History.
: Coca-Cola Company.
: Coca-Cola.
: The Coca-Cola Company
Subject : Bottled water industry.
Subject : International business enterprises.
Subject : Soft drink industry.
Subject : Beverages.
Subject : Bottled water industry.
Subject : Corporate Social Responsibility
Subject : Drinking water.
Subject : Erfrischungsgetränkeindustrie
Subject : Getränkeindustrie.
Subject : Health.
Subject : Industry.
Subject : Industry.
Subject : International business enterprises.
Subject : Labour.
Subject : Multinational enterprises.
Subject : Multinationales Unternehmen.
Subject : Protection.
Subject : Soft drink industry.
Subject : Unternehmen.
Dewey Classification : ‭338.7/66362‬
LC Classification : ‭HD9349.S634‬‭C5333 2010‬
copyhttps://lib.clisel.com/site/catalogue/982403
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