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" Issues in internet marketing / "


Document Type : BL
Record Number : 983064
Doc. No : b737434
Title & Author : Issues in internet marketing /\ guest editor Kenneth R. Deans.
Publication Statement : Bradford, England :: Emerald Group Pub.,, ©2003.
Series Statement : Marketing intelligence & planning,; vol. 21, no. 2
Page. NO : 1 online resource (125 pages).
ISBN : 128051180X
: : 1845445589
: : 6610511802
: : 9781280511806
: : 9781845445584
: : 9786610511808
: 0861768256
: 9780861768257
Bibliographies/Indexes : Includes bibliographical references.
Contents : Abstracts & keywords; Guest editorial; Internet based marketing research; A comparison of online and postal data collection methods in marketing research; Luxury branding on the Internet; Web site characteristics and business performance; E-relationships; E-trust.
Subject : Internet marketing.
Subject : Marketing.
Subject : BUSINESS ECONOMICS-- Exports Imports.
Subject : BUSINESS ECONOMICS-- International-- Marketing.
Subject : BUSINESS ECONOMICS-- Marketing-- Multilevel.
Subject : Internet marketing.
Subject : Marketing.
Dewey Classification : ‭658.84‬
LC Classification : ‭HF5415.1265‬‭.I77 2003eb‬
Added Entry : Deans, Kenneth R.
copyhttps://lib.clisel.com/site/catalogue/983064
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