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" Fine art publicity : "
Susan Abbott.
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BL
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| Record Number
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984400
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| Doc. No
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b738770
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| Main Entry
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Abbott, Susan,1948-
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| Title & Author
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Fine art publicity : : the complete guide for galleries and artists /\ Susan Abbott.
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| Edition Statement
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2nd ed.
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| Publication Statement
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New York :: Allworth Press ;San Francisco :: Art World Press,, ©2005.
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| Page. NO
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1 online resource (xiv, 177 pages) :: illustrations
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| ISBN
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1581155670
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: 9781581155679
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1581154011
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9781581154016
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| Bibliographies/Indexes
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Includes bibliographical references and index.
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| Contents
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Why publicity? -- Your marketing plan -- Public relations primer -- Basic publicity tools -- Working with print media -- Working with television and radio -- Creating and using a Web presence for publicity -- Using the World Wide Web as a publicity tool -- Preparing a press release -- Writing a press release -- Producing a press release -- Planning exhibition publicity -- The exhibition press release and announcment -- Publicity tips for individual artists.
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| Subject
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Art publicity-- United States, Handbooks, manuals, etc.
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| Subject
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Art publicity.
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| Subject
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BUSINESS ECONOMICS-- Advertising Promotion.
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| Subject
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United States.
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| Dewey Classification
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659.02/47
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| LC Classification
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N8600.A2 2005eb
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