| Document Type
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BL
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| Record Number
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986754
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| Doc. No
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b741124
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| Title & Author
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Foundations of effective influence operations : : a framework for enhancing Army capabilities /\ Eric V. Larson [and others].
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| Publication Statement
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Santa Monica, CA :: Rand Arroyo Center,, 2009.
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| Series Statement
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Rand Corporation monograph series
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| Page. NO
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1 online resource (xxiv, 201 pages) :: illustrations
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| ISBN
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0833047914
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: 9780833047915
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0833044044
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9780833044044
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| Notes
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"MG-654-A"--Page 4 of cover.
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"Prepared for the United States Army."
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| Bibliographies/Indexes
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Includes bibliographical references.
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| Contents
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Introduction -- Influencing individuals -- Influencing groups and networks -- Influencing adversary leadership coalitions -- Influencing mass publics -- A framework for influence operations -- Implications for planners -- Appendixes: A. Case study of influence in advertising and marketing -- B. Case study of influence in political campaigns -- C. Case studies of influence in public diplomacy -- D.A review of planning methodologies for influence operations.
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| Abstract
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The authors aim to assist the U.S. Army in understanding "influence operations," capabilities that may allow the United States to effectively influence the attitudes and behavior of particular foreign audiences while minimizing or avoiding combat. The book identifies approaches, methodologies, and tools that may be useful in planning, executing, and assessing influence operations.
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| Subject
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United States.-- Planning.
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United States.
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| Subject
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Communication, International.
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| Subject
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Diplomacy.
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| Subject
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Economic assistance, American.
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| Subject
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Influence (Psychology)
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Information warfare-- United States.
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| Subject
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Strategy.
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| Subject
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Armed Forces-- Planning.
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| Subject
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Communication, International.
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| Subject
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Diplomacy.
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| Subject
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Economic assistance, American.
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| Subject
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Influence (Psychology)
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| Subject
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Information warfare.
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International relations.
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Military policy.
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POLITICAL SCIENCE-- Political Freedom Security-- General.
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Public opinion.
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Strategy.
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TECHNOLOGY-- Military Science.
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| Subject
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United States, Foreign public opinion.
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| Subject
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United States, Military policy.
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| Subject
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United States, Relations.
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| Subject
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United States.
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| Dewey Classification
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355.4/1
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| LC Classification
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UA23.F625 2009eb
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| Added Entry
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Larson, Eric V., (Eric Victor),1957-
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| Added Entry
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United States., Army.
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