|
" Technology and strategy : "
Richard A. Goodman, Michael W. Lawless.
| Document Type
|
:
|
BL
|
| Record Number
|
:
|
987055
|
| Doc. No
|
:
|
b741425
|
| Main Entry
|
:
|
Goodman, Richard A., (Richard Arthur),1949-
|
| Title & Author
|
:
|
Technology and strategy : : conceptual models and diagnostics /\ Richard A. Goodman, Michael W. Lawless.
|
| Publication Statement
|
:
|
New York :: Oxford University Press,, 1994.
|
| Page. NO
|
:
|
x, 291 pages :: illustrations ;; 25 cm
|
| ISBN
|
:
|
0195079493
|
|
|
:
|
: 9780195079494
|
| Bibliographies/Indexes
|
:
|
Includes bibliographical references (pages 277-283) and index.
|
| Contents
|
:
|
1. A Roadmap to Effective Technology-Strategy Choices -- pt. I. Broad Guidance for Technological and Strategic Praxis: Conceptual Frameworks and Contextual Analysis. 2. Strategy as Defensible Competitive Advantage. 3. The Technology-Strategy Interface -- pt. II. Techniques for Diagnosing Situations and Selecting Technology Strategies. 4. Success Conditions for Technology Strategies. 5. Mapping a Technology's Antecedents. 6. Mapping Technological Potential for Defensible Positioning. 7. Some Examples of Strategic Technology Maps. 8. Evaluating Your Advantage: The Innovation Audit. 9. Detailing the Innovation Audit Technique. 10. Some Examples of the Innovation Audit -- pt. III. Technological Connections to Other Strategic Issues. 11. Thinking About Technology. 12. Technology, Core Competence, and the Resource-Based View. 13. Technology and Strategy Issues in Improved Quality -- pt. IV. Techniques for Managing Technology Strategies. 14. Technology Management Techniques. 15. Selecting Appropriate Technology Substrategies. 16. Structuring the Organization for Advantage: The Technological Innovation Dimension. 17. External Acquisition of Technology. 18. The Elements of Strategic Action: Analysis, Formulation, and Implementation.
|
| Abstract
|
:
|
"In today's complex, dynamic competitive landscape, management of technology can mean the difference between success and failure. Managers and researchers alike need effective ways to conceptualize and develop technology strategies. Richard Goodman and Michael Lawless provide tools needed to integrate firms' technology capabilities with their competitive direction." "Technology and Strategy presents models that help put technology and its market impacts into perspective. It addresses the broad questions of how technology and markets evolve, how technology can re-order the "rules" of competition, and how it can shift the balance of individual firms' competitive advantage. It also blends topics currently capturing attention in business circles - such as Total Quality Management and the resource-based view of the firm - into a clear view of technology strategy. Evaluation of these trends helps managers to understand how their benefits and limitations affect their individual technology management programs." "Technology and Strategy also describes methods to develop specific strategies to cope with challenges facing executives - like evaluating promising, but untried, new technologies. Using actual case studies from the electronics and bio-tech industries, Goodman and Lawless demonstrate the use of new techniques to formulate strategy, including Technology Mapping and the Innovation Audit. Both were created to help executives choose the approach to technology best suited to their firms' particular capabilities." "Offering clear, practical guidance through a complex, fast-changing world of competition, this new analysis of technology and strategy is a valuable guide for general managers, R & D and manufacturing managers, strategic planners, and academics."--Jacket.
|
| Subject
|
:
|
Business planning.
|
| Subject
|
:
|
Technological innovations-- Economic aspects.
|
| Subject
|
:
|
Technological innovations-- Management.
|
| Subject
|
:
|
Entreprises-- Planification.
|
| Subject
|
:
|
Business planning.
|
| Subject
|
:
|
Technological innovations-- Economic aspects.
|
| Subject
|
:
|
Technological innovations-- Management.
|
| Subject
|
:
|
Strategische planning.
|
| Subject
|
:
|
Technische vernieuwing.
|
| Dewey Classification
|
:
|
658.4/012
|
| LC Classification
|
:
|
HD30.28.G657 1994
|
| NLM classification
|
:
|
85.10bcl
|
| Added Entry
|
:
|
Lawless, Michael W.
|
| |