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" Advertising international : "


Document Type : BL
Record Number : 987288
Doc. No : b741658
Uniform Title : Internationale publicitaire.English
Main Entry : Mattelart, Armand.
Title & Author : Advertising international : : the privatisation of public space /\ Armand Mattelart ; translated by Michael Chanan.
Edition Statement : Rev. English language ed.
Publication Statement : London ;New York :: Routledge,, 1991.
Series Statement : Comedia
Page. NO : xiii, 242 pages ;; 25 cm.
ISBN : 0415050634
: : 0415050642
: : 9780415050630
: : 9780415050647
Notes : "A Comedia book."
: Translation of: L'internationale publicitaire.
Bibliographies/Indexes : Includes bibliographical references (pages 219-231) and index.
Subject : Advertising agencies.
Subject : Advertising-- Social aspects.
Subject : Advertising.
Subject : Communication, International.
Subject : Intercultural communication.
Subject : International business enterprises.
Subject : Agencias publicitarias.
Subject : Empresas internacionales-- Publicidad.
Subject : Publicidad.
Subject : Agences de publicité
Subject : Communication interculturelle.
Subject : Communication internationale.
Subject : Entreprises multinationales.
Subject : Publicité
Subject : Publicité-- Aspect social.
Subject : Advertising agencies.
Subject : Advertising agencies.
Subject : Advertising-- Social aspects.
Subject : Advertising-- Social aspects.
Subject : Advertising.
Subject : Advertising.
Subject : Communication, International.
Subject : Communication, International.
Subject : Intercultural communication.
Subject : Intercultural communication.
Subject : International business enterprises.
Subject : International business enterprises.
Subject : Reclame-industrie.
Dewey Classification : ‭659.1‬
LC Classification : ‭HF5821‬‭.M3213 1991‬
NLM classification : ‭05.31‬bcl
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