| Document Type
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BL
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| Record Number
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988453
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| Doc. No
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b742823
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| Main Entry
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Flouris, Triant G.
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| Title & Author
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Designing and executing strategy in aviation management /\ Triant G. Flouris and Sharon L. Oswald.
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| Publication Statement
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Aldershot, England ;Burlington, VT :: Ashgate,, ©2006.
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| Page. NO
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1 online resource (xxiii, 183 pages) :: illustrations
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| ISBN
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0754681335
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: 6611097295
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: 9780754681335
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: 9786611097295
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0754636186
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9780754636182
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| Bibliographies/Indexes
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Includes bibliographical references (pages 177-180) and index.
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| Contents
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Cover; Contents; List of Figures; List of Tables; List of Boxes; Foreword; Preface; Acknowledgements; List of Abbreviations; 1 The Essence of Strategy; 2 Strategic Positioning and Sustaining a Market Presence; 3 The Essence of Competitive Strategies; 4 The External Environment; 5 The Internal Environment; 6 Setting Corporate Direction; 7 Establishing a Strategy; 8 Aviation Strategy Implementation; 9 Managing Strategy Execution through Tracking, Support Systems and Controls; Bibliography; Index.
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| Abstract
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Designing and Executing Strategy in Aviation Management is designed to provide an intensely practical guide to this critically important topic. Comprehensive in coverage and easy-to-read in style, it allows both professionals and students to understand the principles and practicalities of crafting and executing business strategies with an aviation context.
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| Subject
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Airlines-- Management.
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| Subject
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Strategic planning.
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| Subject
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Airlines-- Management.
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Strategic planning.
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| Subject
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TECHNOLOGY ENGINEERING-- Aeronautics Astronautics.
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| Subject
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TRANSPORTATION-- Aviation-- Commercial.
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| Dewey Classification
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387.7068/4
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| LC Classification
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HE9776.F57 2006eb
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| Added Entry
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Oswald, Sharon L.
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