| Document Type
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BL
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| Record Number
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992168
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| Doc. No
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b746538
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| Main Entry
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Calabrese, Daniele.
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| Title & Author
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Strategic communication for privatization, public-private partnerships, and private participation in infrastructure projects /\ Daniele Calabrese.
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| Publication Statement
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Washington, DC :: World Bank,, ©2008.
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| Series Statement
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World Bank working paper ;; no. 139
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| Page. NO
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1 online resource (vii, 43 pages) :: illustrations
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| ISBN
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0821375008
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: 1281787442
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: 9780821375006
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: 9781281787446
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0821374990
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9780821374993
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| Bibliographies/Indexes
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Includes bibliographical references (pages 41-43).
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| Contents
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LIST OF TABLES; LIST OF FIGURES; LIST OF BOXES; Foreword; Acknowledgments; 1. Why Include Strategic Communication in Initiatives Privatization, Public-Private Partnerships, and Private Participation in Infrastructure?; 2. Strategic Communication Program Design: Analysisand Strategy; 3. The Structure of a Strategic Communication Program; 4. Conclusion; References.
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| Abstract
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Strategic Communication for Privatization, Public-Private Partnerships, and Private Participation in Infrastructure reviews the experiences of the World Bank and its clients in employing public communication programs during the processes of privatization and private sector participation. Drawing from academic and policy research as well as from case studies, it highlights good practices and identifies lessons learned through an examination of success and failures. This book recommends principles of strategic communication and offers a methodology for researching and analyzing the communication.
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| Subject
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Communication in economic development.
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| Subject
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Economic development projects-- Management.
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Public works-- Management.
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Public-private sector cooperation.
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| Subject
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Communication en développement économique.
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| Subject
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Partenariat public-privé
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| Subject
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Projets de développement économique.
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| Subject
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Travaux publics-- Gestion.
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| Subject
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BUSINESS ECONOMICS-- Development-- Business Development.
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| Subject
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BUSINESS ECONOMICS-- Development-- Economic Development.
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BUSINESS ECONOMICS-- Development-- General.
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BUSINESS ECONOMICS-- Government Business.
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BUSINESS ECONOMICS-- Structural Adjustment.
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| Subject
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Communication in economic development.
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| Subject
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Economic development projects-- Management.
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POLITICAL SCIENCE-- Public Policy-- Economic Policy.
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| Subject
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Public works-- Management.
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Public-private sector cooperation.
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| Dewey Classification
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338.9
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| LC Classification
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HD76.C34 2008eb
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