رکورد قبلیرکورد بعدی

" Rumors and rumor control : "


Document Type : BL
Record Number : 993814
Doc. No : b748184
Main Entry : Kimmel, Allan J.
Title & Author : Rumors and rumor control : : a manager's guide to understanding and combatting rumors /\ Allan J. Kimmel.
Publication Statement : Mahwah, NJ :: Lawrence Erlbaum,, 2004.
Series Statement : LEA's communication series
Page. NO : 1 online resource (xi, 256 pages) :: illustrations.
ISBN : 0805838759
: : 0805838767
: : 1410609502
: : 9780805838756
: : 9780805838763
: : 9781410609502
: 0805838759
Bibliographies/Indexes : Includes bibliographical references (pages 233-245) and indexes.
Contents : Preface; PART I: UNDERSTANDING RUMORS AND RUMOR TRANSMISSION; PART II: COMBATTING RUMORS IN THE MARKETPLACE AND WORKPLACE; References; Author Index; Subject Index.
Abstract : This project offers a thorough examination of rumours and proposes strategies for organizations to use in combatting rumours that occur both internally and externally. Author Allan J. Kimmel explores the rumour phenomenon and distinguishes it as a distinct form of communication.
Subject : Communication in management.
Subject : Crisis management.
Subject : Rumor.
Subject : Communication en gestion.
Subject : Gestion de la crise.
Subject : Rumeur.
Subject : BUSINESS ECONOMICS-- Public Relations.
Subject : Communication in management.
Subject : Crisis management.
Subject : Rumor.
Subject : Crisisbeheersing.
Subject : Geruchten.
Dewey Classification : ‭659.2‬
LC Classification : ‭HD30.3‬‭.K547 2004eb‬
NLM classification : ‭05.12‬bcl
: ‭85.08‬bcl
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