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" Global meetings and exhibitions / "
Carol Krugman, Rudy R. Wright.
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BL
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| Record Number
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995866
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| Doc. No
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b750236
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| Main Entry
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Krugman, Carol,1948-
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| Title & Author
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Global meetings and exhibitions /\ Carol Krugman, Rudy R. Wright.
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| Edition Statement
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1st ed.
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| Publication Statement
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Hoboken, N.J. :: John Wiley & Sons,, ©2007.
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| Series Statement
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The Wiley event management series
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| Page. NO
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xxiii, 263 pages :: illustrations ;; 25 cm
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| ISBN
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0471699403
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: 9780471699408
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| Bibliographies/Indexes
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Includes bibliographical references and index.
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| Contents
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Fundamentals of meetings, conventions, and exhibitions -- Decision factors -- Destination assessment -- Organizing and hosting international events -- Managing currency and finances -- Program planning and development -- Cultural consideration -- Marketing the event -- International contracts and legalities -- Implementing the meeting plan -- Exhibiting abroad -- On-site operations -- Preparing for travel abroad -- Safety and security -- Event technology.
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| Abstract
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Focusing on planning and executing successful meetings and exhibitions, this book approaches the subject from an international perspective. It takes the reader through the basics of the meeting planning industry and provides the reader with step-by-step guidance on each stage of the planning process.
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Congresses and conventions-- Planning, Handbooks, manuals, etc.
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Exhibitions-- Planning, Handbooks, manuals, etc.
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International relations, Miscellanea.
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Meetings-- Planning, Handbooks, manuals, etc.
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Congresos y conferencias-- Planificación, Manuales.
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Exposiciones-- Planificación, Manuales.
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Relaciones internacionales, Miscelanea.
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Reuniones-- Planificación, Manuales.
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Congresses and conventions-- Planning, Handbooks, manuals, etc.
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Congresses and conventions-- Planning.
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Exhibitions-- Planning, Handbooks, manuals, etc.
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| Subject
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Exhibitions-- Planning.
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International relations.
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| Subject
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Meetings-- Planning, Handbooks, manuals, etc.
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| Subject
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Meetings-- Planning.
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| Dewey Classification
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658
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| LC Classification
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AS6.K795 2007
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| Added Entry
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Wright, Rudy R.
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