|
" Getting naked : "
Patrick Lencioni.
| Document Type
|
:
|
BL
|
| Record Number
|
:
|
998405
|
| Doc. No
|
:
|
b752775
|
| Main Entry
|
:
|
Lencioni, Patrick,1965-
|
| Title & Author
|
:
|
Getting naked : : a business fable about shedding the three fears that sabotage client loyalty /\ Patrick Lencioni.
|
| Edition Statement
|
:
|
1st ed.
|
| Publication Statement
|
:
|
San Francisco, CA :: Jossey-Bass,, ©2010.
|
| Page. NO
|
:
|
ix, 220 pages ;; 22 cm
|
| ISBN
|
:
|
0787976393
|
|
|
:
|
: 9780787976392
|
| Contents
|
:
|
The fable. -- Part one: Theory -- Part two: Practice -- Part three: Research -- Part four: Testimony -- The model. -- The origins of getting naked -- Naked service defined -- Shedding the three fears -- Broader applications of nakedness.
|
| Abstract
|
:
|
Lencioni illustrates the principles of inspiring client loyalty through a business fable. He explains the theory of vulnerability in depth and presents concrete steps for putting it to work in any organization. The story follows a small consulting firm, Lighthouse Partners, which often beats out big-name competitors for top clients. One such competitor buys out Lighthouse and learns important lessons about what it means to provide value to its clients. Offers a key resource for gaining competitive advantage in tough times: Shows why the quality of vulnerability is so important in business; Includes ideas for inspiring customer and client loyalty ...
|
| Subject
|
:
|
Customer loyalty.
|
| Subject
|
:
|
Customer relations.
|
| Subject
|
:
|
Beziehungsmanagement
|
| Subject
|
:
|
Customer loyalty.
|
| Subject
|
:
|
Customer relations.
|
| Subject
|
:
|
Dienstleistung
|
| Subject
|
:
|
Kundenbindung
|
| Subject
|
:
|
Kundkontakter.
|
| Subject
|
:
|
Kundlojalitet.
|
| Subject
|
:
|
Kundrelationer.
|
| Subject
|
:
|
Unternehmensberater
|
| Dewey Classification
|
:
|
658.8/12
|
| LC Classification
|
:
|
HF5415.525.L46 2010
|
| NLM classification
|
:
|
F274-49clc
|
| |